Digital Communication and Politics in Aragon. : A two-way communication formula for the interaction between politicians and citizens.
(2010) In Revista Latina de Comunicacion Social p.340-353- Abstract
- This research presents blogs as an innovative and rich tool for political communication. Blogs can facilitate two-way communication and true interaction between citizens and politicians. The article analyses in depth the content,
uses, and characteristics of five weblogs written by Aragonese politicians. Although the study detects some weaknesses in the current political use of blogs, it encourages political parties to use blogs and other online resources, not only during electoral campaigns to improve the reputation of political leaders but also continuously and particularly in situations of special interest for the citizenship. The study shows that the use of blogs by Aragonese politicians is no longer just a transitory phenomenon... (More) - This research presents blogs as an innovative and rich tool for political communication. Blogs can facilitate two-way communication and true interaction between citizens and politicians. The article analyses in depth the content,
uses, and characteristics of five weblogs written by Aragonese politicians. Although the study detects some weaknesses in the current political use of blogs, it encourages political parties to use blogs and other online resources, not only during electoral campaigns to improve the reputation of political leaders but also continuously and particularly in situations of special interest for the citizenship. The study shows that the use of blogs by Aragonese politicians is no longer just a transitory phenomenon and has become a reality. The article also demonstrates that politicians use blogs mostly as a pre-electoral tool and to a much lesser extent as an element of communication to promote democracy. It has been observed that politicians’ blogs are used as a tool to overcome situations of crisis and to compensate negative opinions caused by questionable acts. (Less)
Please use this url to cite or link to this publication:
https://lup.lub.lu.se/record/bad9236e-8086-455b-ba76-3cdc1b82d65b
- author
- R. Carreras, María LU and Cabezuelo, Francisco
- publishing date
- 2010
- type
- Contribution to journal
- publication status
- published
- subject
- keywords
- Political Communication, Strategic Communication, internet, digital communication
- in
- Revista Latina de Comunicacion Social
- issue
- 65
- pages
- 14 pages
- publisher
- Universidad de la Laguna
- ISSN
- 1138-5820
- language
- English
- LU publication?
- no
- id
- bad9236e-8086-455b-ba76-3cdc1b82d65b
- alternative location
- https://www.revistalatinacs.org/10/art2/904_Aragon/RLCS_art904EN.pdf
- date added to LUP
- 2022-11-14 12:55:48
- date last changed
- 2022-11-14 14:00:02
@article{bad9236e-8086-455b-ba76-3cdc1b82d65b,
abstract = {{This research presents blogs as an innovative and rich tool for political communication. Blogs can facilitate two-way communication and true interaction between citizens and politicians. The article analyses in depth the content,<br/>uses, and characteristics of five weblogs written by Aragonese politicians. Although the study detects some weaknesses in the current political use of blogs, it encourages political parties to use blogs and other online resources, not only during electoral campaigns to improve the reputation of political leaders but also continuously and particularly in situations of special interest for the citizenship. The study shows that the use of blogs by Aragonese politicians is no longer just a transitory phenomenon and has become a reality. The article also demonstrates that politicians use blogs mostly as a pre-electoral tool and to a much lesser extent as an element of communication to promote democracy. It has been observed that politicians’ blogs are used as a tool to overcome situations of crisis and to compensate negative opinions caused by questionable acts.}},
author = {{R. Carreras, María and Cabezuelo, Francisco}},
issn = {{1138-5820}},
keywords = {{Political Communication; Strategic Communication; internet; digital communication}},
language = {{eng}},
number = {{65}},
pages = {{340--353}},
publisher = {{Universidad de la Laguna}},
series = {{Revista Latina de Comunicacion Social}},
title = {{Digital Communication and Politics in Aragon. : A two-way communication formula for the interaction between politicians and citizens.}},
url = {{https://www.revistalatinacs.org/10/art2/904_Aragon/RLCS_art904EN.pdf}},
year = {{2010}},
}