The role of complementary products on platform adoption : Evidence from the video console market
Cenamor, Javier LU
; Usero, Belén
and Fernández, Zulima
(2013)
In Technovation; The International Journal of Technological Innovation, Entrepreneurship and Technology Management
33(12).
p.405-416
- Abstract
This paper studies the importance of the interdependences within platform-based markets. Specifically, the work examines the influence of complementary product portfolios on the adoption of platforms by individuals. The study analyzes data from a panel of 17 video game platforms in three regions (the US, Japan and Europe) for the period between 1989 and 2011. The results suggest that platform adoption is driven by the availability and users of complementary products. The study also finds that this impact is stronger when platform providers jointly manage the in-house complementary product portfolio and the platform. These findings reveal that decisions on complementary products act as strategic drivers of adoption in platform-based... (More)
This paper studies the importance of the interdependences within platform-based markets. Specifically, the work examines the influence of complementary product portfolios on the adoption of platforms by individuals. The study analyzes data from a panel of 17 video game platforms in three regions (the US, Japan and Europe) for the period between 1989 and 2011. The results suggest that platform adoption is driven by the availability and users of complementary products. The study also finds that this impact is stronger when platform providers jointly manage the in-house complementary product portfolio and the platform. These findings reveal that decisions on complementary products act as strategic drivers of adoption in platform-based markets.
(Less)
- author
- Cenamor, Javier
LU
; Usero, Belén
and Fernández, Zulima
- publishing date
- 2013-12
- type
- Contribution to journal
- publication status
- published
- subject
- keywords
- adoption, complementarities, complementary product, network effects, platform-based market, video console market
- in
- Technovation; The International Journal of Technological Innovation, Entrepreneurship and Technology Management
- volume
- 33
- issue
- 12
- pages
- 12 pages
- publisher
- Elsevier
- external identifiers
-
- scopus:84888007030
- ISSN
- 0166-4972
- DOI
- 10.1016/j.technovation.2013.06.007
- language
- English
- LU publication?
- no
- id
- bcf6d3d4-f564-4bd8-a205-21fcdfd47078
- date added to LUP
- 2018-01-25 17:25:27
- date last changed
- 2022-03-17 03:52:59
@article{bcf6d3d4-f564-4bd8-a205-21fcdfd47078,
abstract = {{<p>This paper studies the importance of the interdependences within platform-based markets. Specifically, the work examines the influence of complementary product portfolios on the adoption of platforms by individuals. The study analyzes data from a panel of 17 video game platforms in three regions (the US, Japan and Europe) for the period between 1989 and 2011. The results suggest that platform adoption is driven by the availability and users of complementary products. The study also finds that this impact is stronger when platform providers jointly manage the in-house complementary product portfolio and the platform. These findings reveal that decisions on complementary products act as strategic drivers of adoption in platform-based markets.</p>}},
author = {{Cenamor, Javier and Usero, Belén and Fernández, Zulima}},
issn = {{0166-4972}},
keywords = {{adoption; complementarities; complementary product; network effects; platform-based market; video console market}},
language = {{eng}},
number = {{12}},
pages = {{405--416}},
publisher = {{Elsevier}},
series = {{Technovation; The International Journal of Technological Innovation, Entrepreneurship and Technology Management}},
title = {{The role of complementary products on platform adoption : Evidence from the video console market}},
url = {{http://dx.doi.org/10.1016/j.technovation.2013.06.007}},
doi = {{10.1016/j.technovation.2013.06.007}},
volume = {{33}},
year = {{2013}},
}