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Strategic Communication and Value Creation: Towards a Multi-Perspective Understanding of The Value-Formation Process in Strategic Communication Management

Andersson, Rickard LU orcid (2024) EUPRERA 2024 Annual Congress
Please use this url to cite or link to this publication:
author
organization
publishing date
type
Contribution to conference
publication status
published
subject
conference name
EUPRERA 2024 Annual Congress
conference location
Bucharest, Romania
conference dates
2024-09-11 - 2024-09-14
language
English
LU publication?
yes
id
fb9f501c-6365-4811-84ed-8053563ebfd7
date added to LUP
2025-03-21 14:33:03
date last changed
2025-04-04 15:13:52
@misc{fb9f501c-6365-4811-84ed-8053563ebfd7,
  author       = {{Andersson, Rickard}},
  language     = {{eng}},
  month        = {{09}},
  title        = {{Strategic Communication and Value Creation: Towards a Multi-Perspective Understanding of The Value-Formation Process in Strategic Communication Management}},
  year         = {{2024}},
}