Strategic Communication and Value Creation: Towards a Multi-Perspective Understanding of The Value-Formation Process in Strategic Communication Management
Andersson, Rickard LU
(2024)
EUPRERA 2024 Annual Congress
Please use this url to cite or link to this publication:
https://lup.lub.lu.se/record/fb9f501c-6365-4811-84ed-8053563ebfd7
- author
- Andersson, Rickard
LU
- organization
- publishing date
- 2024-09-12
- type
- Contribution to conference
- publication status
- published
- subject
- conference name
- EUPRERA 2024 Annual Congress
- conference location
- Bucharest, Romania
- conference dates
- 2024-09-11 - 2024-09-14
- language
- English
- LU publication?
- yes
- id
- fb9f501c-6365-4811-84ed-8053563ebfd7
- date added to LUP
- 2025-03-21 14:33:03
- date last changed
- 2025-04-04 15:13:52
@misc{fb9f501c-6365-4811-84ed-8053563ebfd7,
author = {{Andersson, Rickard}},
language = {{eng}},
month = {{09}},
title = {{Strategic Communication and Value Creation: Towards a Multi-Perspective Understanding of The Value-Formation Process in Strategic Communication Management}},
year = {{2024}},
}