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2015
Mark Enhancing Organizational Performance of International SMEs through Inter-Firm Marketing Collaborations
Tajeddini, Kayhan ^LU ; Elg, Ulf ^LU and Pervez N, Ghauri (2015) In Advances in International Marketing 26. p.109-133
- Chapter in Book/Report/Conference proceeding › Book chapter
Mark The Alliance Capability of Technology-Based Born Globals
Altshuler, Liliya ^LU and Elg, Ulf ^LU (2015) In Advances in International Marketing 25. p.73-107
- Contribution to journal › Article
Mark Institutional forces and firms’ positioning in China and Brazil.
Elg, Ulf ^LU and Ghauri, Pervez (2015) In Advances in International Marketing 25. p.239-266
- Contribution to journal › Article