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2019
Mark From Mundane to Socially Significant Consumption : An Analysis of How Foodie Identity Work Spurs Market Formation
Ulver, Sofia ^LU (2019) In Journal of Macromarketing 39(1). p.53-70
- Contribution to journal › Article
2015
Mark Encouraged Intrusion and the Entering of a Subordinate Consumption Field
Ulver, Sofia ^LU (2015) In Advances in Consumer Research 43. p.415-420
- Contribution to journal › Article