Department of Strategic Communication
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- 2025
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Mark
Personal Branding Practice of Rural Influencers on TikTok (Douyin) in China
- Master (Two yrs)
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Mark
Resisting Authenticity: How young adults perceive authenticity in brand communication on TikTok
- Master (Two yrs)
- 2024
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Mark
Rearranging collective memory about nature: the case of Oatly
- Master (Two yrs)
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Mark
The Myth Of The Moral Protagonist: Brand Activism and Consumer Interpretation of Rebranding Strategies
- Master (Two yrs)
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Mark
Generative AI – a transformative tool for Cambodian communication professionals?
- Master (Two yrs)
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Mark
Professional identity: The identification and self-perceptions of organisational social media workers
- Master (Two yrs)
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Mark
From Talk to Tech: Employee Perspectives on Generative AI Adoption in Corporate Communication
- Master (Two yrs)
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Mark
Drivers’ Perspective on the Acceptance of SAE Level 4 Self-Driving Cars: Introducing the AVA model
- Master (Two yrs)
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Mark
Brand Identity Negotiation in Mediated B2B Relationships: The Co-Creative Role of Dealers. Comparative Case Study.
- Master (Two yrs)
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Mark
Nostalgia as a Public Diplomacy Approach
- Master (Two yrs)