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Konsumenters kommunikationspreferenser vid risksituation

Gertzell, Caroline ; Smith, Annica and Serbedzija, Mirjana (2006)
Department of Business Administration
Abstract (Swedish)
En sammanfattning av uppsatsen på maximalt 8000 tecken.
Please use this url to cite or link to this publication:
author
Gertzell, Caroline ; Smith, Annica and Serbedzija, Mirjana
supervisor
organization
year
type
M2 - Bachelor Degree
subject
keywords
kommunikationspreferenser, risk, fågelinfluensa,, Management of enterprises, Företagsledning, management
language
Swedish
id
1347885
date added to LUP
2006-05-05 00:00:00
date last changed
2012-04-02 16:08:17
@misc{1347885,
  abstract     = {{En sammanfattning av uppsatsen på maximalt 8000 tecken.}},
  author       = {{Gertzell, Caroline and Smith, Annica and Serbedzija, Mirjana}},
  language     = {{swe}},
  note         = {{Student Paper}},
  title        = {{Konsumenters kommunikationspreferenser vid risksituation}},
  year         = {{2006}},
}