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Analysis of practices and organizational awareness of sustainability – the case of Thule AB

Chitturi, Rajesh Venkata Ratna; Jhumun, Roubesh Y and Kivanc, Koray (2010)
Department of Business Administration
Abstract
Aim:
The aim of this degree project is to carry out the corporate wide analysis and investigation to
identify the existing and upcoming sustainable practices in Thule AB, general awareness and
perception on sustainability among employees and to calculate carbon footprint of a bike
rack, a Thule product produced at Seymour plant, USA. Approach:
We embarked on this project by dividing it into two different tasks.
1) Corporate wide analysis and investigation of all processes and systems to identify
sustainable practices in Thule and an investigation on the awareness & perception on
sustainability among its employees
2) Calculating the carbon footprint of a bike rack, a Thule product produced at Seymour
plant, USA. Methodology:
The... (More)
Aim:
The aim of this degree project is to carry out the corporate wide analysis and investigation to
identify the existing and upcoming sustainable practices in Thule AB, general awareness and
perception on sustainability among employees and to calculate carbon footprint of a bike
rack, a Thule product produced at Seymour plant, USA. Approach:
We embarked on this project by dividing it into two different tasks.
1) Corporate wide analysis and investigation of all processes and systems to identify
sustainable practices in Thule and an investigation on the awareness & perception on
sustainability among its employees
2) Calculating the carbon footprint of a bike rack, a Thule product produced at Seymour
plant, USA. Methodology:
The first task is a combination of qualitative analysis to a large extent and some quantitative
analysis. Online Questionnaires were made and sent out to appropriate people to get the
inputs for the analysis. There were both closed ended and open ended questions. This
received data has been analyzed and represented in charts for lucid comprehension.
Wherever possible the charts have also been represented in terms of business areas and
country wise in addition to the overall representation. We have also included our remarks and
observations wherever necessary. The second task, the calculation of a carbon footprint envelops both qualitative and
quantitative approach. An existing method PAS 2050 has been identified and worked out to
use it for the calculation of carbon footprint of bike rack. Then the data required has been
identified and the appropriate questionnaires were made. These questionnaires were then sent
to the client (Thule AB) to obtain the data from the client. After a back and forth consultation
sufficient data was acquired to embark on the calculation process. Through the calculation
process some approximations and assumptions had to be made to overcome data constraints,
the reason and basis of such approximations and assumptions was explained clearly. As a
result of the calculation process we arrived at an estimate of the carbon footprint of a bike
rack. Results:
All the sustainable practices and awareness & perceptions have been identified through the
practices and awareness questionnaires respectively have been compiled, analyzed and
presented in charts and tables. The carbon footprint of a bike rack is estimated to be 32.889
kg of Co2 equivalent. (Less)
Please use this url to cite or link to this publication:
author
Chitturi, Rajesh Venkata Ratna; Jhumun, Roubesh Y and Kivanc, Koray
supervisor
organization
year
type
H2 - Master's Degree (Two Years)
subject
keywords
management, Företagsledning, Management of enterprises
language
Swedish
id
1624079
date added to LUP
2010-06-04 00:00:00
date last changed
2012-04-02 18:19:50
@misc{1624079,
  abstract     = {Aim:
The aim of this degree project is to carry out the corporate wide analysis and investigation to
identify the existing and upcoming sustainable practices in Thule AB, general awareness and
perception on sustainability among employees and to calculate carbon footprint of a bike
rack, a Thule product produced at Seymour plant, USA. Approach:
We embarked on this project by dividing it into two different tasks.
1) Corporate wide analysis and investigation of all processes and systems to identify
sustainable practices in Thule and an investigation on the awareness & perception on
sustainability among its employees
2) Calculating the carbon footprint of a bike rack, a Thule product produced at Seymour
plant, USA. Methodology:
The first task is a combination of qualitative analysis to a large extent and some quantitative
analysis. Online Questionnaires were made and sent out to appropriate people to get the
inputs for the analysis. There were both closed ended and open ended questions. This
received data has been analyzed and represented in charts for lucid comprehension.
Wherever possible the charts have also been represented in terms of business areas and
country wise in addition to the overall representation. We have also included our remarks and
observations wherever necessary. The second task, the calculation of a carbon footprint envelops both qualitative and
quantitative approach. An existing method PAS 2050 has been identified and worked out to
use it for the calculation of carbon footprint of bike rack. Then the data required has been
identified and the appropriate questionnaires were made. These questionnaires were then sent
to the client (Thule AB) to obtain the data from the client. After a back and forth consultation
sufficient data was acquired to embark on the calculation process. Through the calculation
process some approximations and assumptions had to be made to overcome data constraints,
the reason and basis of such approximations and assumptions was explained clearly. As a
result of the calculation process we arrived at an estimate of the carbon footprint of a bike
rack. Results:
All the sustainable practices and awareness & perceptions have been identified through the
practices and awareness questionnaires respectively have been compiled, analyzed and
presented in charts and tables. The carbon footprint of a bike rack is estimated to be 32.889
kg of Co2 equivalent.},
  author       = {Chitturi, Rajesh Venkata Ratna and Jhumun, Roubesh Y and Kivanc, Koray},
  keyword      = {management,Företagsledning,Management of enterprises},
  language     = {swe},
  note         = {Student Paper},
  title        = {Analysis of practices and organizational awareness of sustainability – the case of Thule AB},
  year         = {2010},
}