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Sustainability Benchmarking- the case of Thule

Sharma, Neha (2010)
Department of Business Administration
Abstract
Climate change and scarcity of natural resources are the growing challenges for the present world. This results in a greater realization especially among the business communities to sustain the environment for future generation. The concept of sustainability is becoming a focal point for most of the companies. Organizations are more concerned about the ways to accomplish sustainability criteria but there is lack of commonly acceptable performance indicators for measuring sustainability which makes the situation more complex. Even the sustainability rating companies have no consensus on how to develop a joint sustainability measuring mechanism. The rating companies such as corporate knights, Newsweek, DEFRA(Department of Environment , food... (More)
Climate change and scarcity of natural resources are the growing challenges for the present world. This results in a greater realization especially among the business communities to sustain the environment for future generation. The concept of sustainability is becoming a focal point for most of the companies. Organizations are more concerned about the ways to accomplish sustainability criteria but there is lack of commonly acceptable performance indicators for measuring sustainability which makes the situation more complex. Even the sustainability rating companies have no consensus on how to develop a joint sustainability measuring mechanism. The rating companies such as corporate knights, Newsweek, DEFRA(Department of Environment , food and rural affairs), EFFAS(European Federation of Financial analysts Societies, Dow Jones Sustainability Index, CRO, fortune, IFAC(International Federation of Accountants), Sustainability technologies initiatives, Green buildings and PERI(Political Economic Research institute) have identified different approaches to judge sustainable companies .So, a common set of key performance indicators based on the environmental and social issues have been finalized to benchmark sustainable companies. These KPIs (key performance indicators) and other activities have been analyzed in general sustainable companies such as IKEA, Starbucks, SCA, Nokia, H&M, E-ON and Adidas. It is concluded that these companies are considering the social and environmental aspects of sustainability as a part of their core business strategy. In the same way, the companies in the same business sector as that of Thule such as Patagonia, Shimano, Giant, Burton and Naturkompaniet have been explored. Among them Patagonia’s performance regarding sustainability is worth mentioning. On the other hand, some companies are considering quality, durability advocacy etc to attain sustainability e.g. Burton, Shimano. Finally Thule’s competitors such as Prorack, Montblanc, Atera, Uebler, Lowepro, Samsonite, Pewag,Yakima, Rud and Westfalia have been evaluated and it is revealed that Yakima is step ahead of others in dealing with environmental issues while some competitor are curious about the product innovation, safety recycling and community involvement. (Less)
Please use this url to cite or link to this publication:
author
Sharma, Neha
supervisor
organization
year
type
H1 - Master's Degree (One Year)
subject
keywords
Management of enterprises, Sustainability, Benchmarking, Företagsledning, management
language
Swedish
id
1624098
date added to LUP
2010-05-25 00:00:00
date last changed
2012-04-02 18:22:08
@misc{1624098,
  abstract     = {Climate change and scarcity of natural resources are the growing challenges for the present world. This results in a greater realization especially among the business communities to sustain the environment for future generation. The concept of sustainability is becoming a focal point for most of the companies. Organizations are more concerned about the ways to accomplish sustainability criteria but there is lack of commonly acceptable performance indicators for measuring sustainability which makes the situation more complex. Even the sustainability rating companies have no consensus on how to develop a joint sustainability measuring mechanism. The rating companies such as corporate knights, Newsweek, DEFRA(Department of Environment , food and rural affairs), EFFAS(European Federation of Financial analysts Societies, Dow Jones Sustainability Index, CRO, fortune, IFAC(International Federation of Accountants), Sustainability technologies initiatives, Green buildings and PERI(Political Economic Research institute) have identified different approaches to judge sustainable companies .So, a common set of key performance indicators based on the environmental and social issues have been finalized to benchmark sustainable companies. These KPIs (key performance indicators) and other activities have been analyzed in general sustainable companies such as IKEA, Starbucks, SCA, Nokia, H&M, E-ON and Adidas. It is concluded that these companies are considering the social and environmental aspects of sustainability as a part of their core business strategy. In the same way, the companies in the same business sector as that of Thule such as Patagonia, Shimano, Giant, Burton and Naturkompaniet have been explored. Among them Patagonia’s performance regarding sustainability is worth mentioning. On the other hand, some companies are considering quality, durability advocacy etc to attain sustainability e.g. Burton, Shimano. Finally Thule’s competitors such as Prorack, Montblanc, Atera, Uebler, Lowepro, Samsonite, Pewag,Yakima, Rud and Westfalia have been evaluated and it is revealed that Yakima is step ahead of others in dealing with environmental issues while some competitor are curious about the product innovation, safety recycling and community involvement.},
  author       = {Sharma, Neha},
  keyword      = {Management of enterprises,Sustainability,Benchmarking,Företagsledning,management},
  language     = {swe},
  note         = {Student Paper},
  title        = {Sustainability Benchmarking- the case of Thule},
  year         = {2010},
}