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Relationsmarknadsföringens attityd- och beteendemässiga effekter

Svensson, Alexander; Gerdén, Andrea and Berglund, Elin (2012)
Department of Service Management and Service Studies
Please use this url to cite or link to this publication:
author
Svensson, Alexander; Gerdén, Andrea and Berglund, Elin
supervisor
organization
year
type
M2 - Bachelor Degree
subject
keywords
relationsmarknadsföring, attityd, beteende, varumärkesrelationer, lojalitet, ica student
language
Swedish
id
3226363
alternative location
http://portal.ch.lu.se/Campus.NET/Services/Publication/Export.aspx?id=2361&type=doc
date added to LUP
2012-12-06
date last changed
2012-12-06 12:51:00
@misc{3226363,
  author       = {Svensson, Alexander and Gerdén, Andrea and Berglund, Elin},
  keyword      = {relationsmarknadsföring,attityd,beteende,varumärkesrelationer,lojalitet,ica student},
  language     = {swe},
  note         = {Student Paper},
  title        = {Relationsmarknadsföringens attityd- och beteendemässiga effekter},
  year         = {2012},
}