Emotionell Marknadsföring - En studie om hur olika känslor i reklam genererar effektivitet
(2014) FEKH29 20132Department of Business Administration
Please use this url to cite or link to this publication:
http://lup.lub.lu.se/student-papers/record/4286458
- author
- Sonnelind, Julia LU ; Johansson, Alexandra and Tinebo, Caroline
- supervisor
- organization
- course
- FEKH29 20132
- year
- 2014
- type
- M2 - Bachelor Degree
- subject
- language
- Swedish
- id
- 4286458
- date added to LUP
- 2014-02-11 10:17:05
- date last changed
- 2014-02-11 10:17:05
@misc{4286458,
author = {{Sonnelind, Julia and Johansson, Alexandra and Tinebo, Caroline}},
language = {{swe}},
note = {{Student Paper}},
title = {{Emotionell Marknadsföring - En studie om hur olika känslor i reklam genererar effektivitet}},
year = {{2014}},
}