Deutsche Werbungsanrede - Siezen, Duzen oder die beide
(2015) TYSK01 20142German
- Abstract
- Through an empirical investigation, this paper looks into how German pronouns are used in different commercials targeted at different groups of the population. The results differ significantly from the last such investigation carried out in 1978.
- Abstract (German)
- Durch eine empirische Untersuchung wird untersucht, wie verschiedene Deutsche Pronomen in verschiedenen Werbungen verwendet werden. Die Resultate sind den Resultaten der letzte Arbeit in diesem Bereich, die in 1978 durchgeführt wurde, nicht ähnlich.
Please use this url to cite or link to this publication:
http://lup.lub.lu.se/student-papers/record/5050027
- author
- Gradén, Jonathan LU
- supervisor
- organization
- course
- TYSK01 20142
- year
- 2015
- type
- M2 - Bachelor Degree
- subject
- keywords
- German, commercials, Römer, Pronouns, Pronomen, Werbung, Reklam
- language
- German
- id
- 5050027
- date added to LUP
- 2015-02-16 13:45:11
- date last changed
- 2015-02-16 13:45:11
@misc{5050027, abstract = {{Through an empirical investigation, this paper looks into how German pronouns are used in different commercials targeted at different groups of the population. The results differ significantly from the last such investigation carried out in 1978.}}, author = {{Gradén, Jonathan}}, language = {{ger}}, note = {{Student Paper}}, title = {{Deutsche Werbungsanrede - Siezen, Duzen oder die beide}}, year = {{2015}}, }