INTERNAL BRANDING THROUGH EMPLOYEE EMPOWERMENT
(2015) BUSN39 20151Department of Business Administration
Please use this url to cite or link to this publication:
http://lup.lub.lu.se/student-papers/record/7456536
- author
- Milenkovich, Radmila LU and Engel, Julia LU
- supervisor
- organization
- course
- BUSN39 20151
- year
- 2015
- type
- H1 - Master's Degree (One Year)
- subject
- keywords
- internal branding, corporate branding, employee empowerment, living the brand, brand ambassadors
- language
- English
- id
- 7456536
- date added to LUP
- 2015-06-30 14:32:45
- date last changed
- 2015-06-30 14:32:45
@misc{7456536,
author = {{Milenkovich, Radmila and Engel, Julia}},
language = {{eng}},
note = {{Student Paper}},
title = {{INTERNAL BRANDING THROUGH EMPLOYEE EMPOWERMENT}},
year = {{2015}},
}