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Beauty and the Beast: The Acquisition of The Body Shop by L’Oréal

Collischon, Sophia ; Löw, Katharina and Törnqvist, Jannike (2018) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20181
Department of Business Administration
Please use this url to cite or link to this publication:
author
Collischon, Sophia ; Löw, Katharina and Törnqvist, Jannike
supervisor
organization
course
BUSN35 20181
year
type
L3 - Miscellaneous, Projetcs etc.
subject
publication/series
LBMG Corporate Brand Management and Reputation - Masters Case Series
language
English
id
8970694
date added to LUP
2019-02-14 19:20:54
date last changed
2019-02-14 19:20:54
@misc{8970694,
  author       = {{Collischon, Sophia and Löw, Katharina and Törnqvist, Jannike}},
  language     = {{eng}},
  note         = {{Student Paper}},
  series       = {{LBMG Corporate Brand Management and Reputation - Masters Case Series}},
  title        = {{Beauty and the Beast: The Acquisition of The Body Shop by L’Oréal}},
  year         = {{2018}},
}