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Butiksdöd i stadskärnan? - En fallstudie på varför butiker lämnar Helsingborgs stadskärna

Gotfredsen, Max LU (2022) SGEK03 20212
Department of Human Geography
Abstract
The discussion of the ‘retail apocalypse’ can be found both in recent scientific articles as in the media. With an increasing volume of electronic trade and with 2 pandemic years behind us, a lot of stores have closed their physical businesses (Chatterjee m. fl. 2021, HD 2021b, Mende – Noble 2019). In Sweden a lot of these affected stores are located in the town's city centers (Anselmsson 2021, Wahlberg 2016). In this thesis a closer look on Helsingborg city center is done, with the aim of gaining an understanding on why the stores in the city center of Helsingborg have left their business. The qualitative research consisted of interviews with people who represented the city, and store managers from both stores who closed down and expanded... (More)
The discussion of the ‘retail apocalypse’ can be found both in recent scientific articles as in the media. With an increasing volume of electronic trade and with 2 pandemic years behind us, a lot of stores have closed their physical businesses (Chatterjee m. fl. 2021, HD 2021b, Mende – Noble 2019). In Sweden a lot of these affected stores are located in the town's city centers (Anselmsson 2021, Wahlberg 2016). In this thesis a closer look on Helsingborg city center is done, with the aim of gaining an understanding on why the stores in the city center of Helsingborg have left their business. The qualitative research consisted of interviews with people who represented the city, and store managers from both stores who closed down and expanded their businesses in the city center. The results from the research showed that the reasons why the stores have left the city center is a reconstruction both in customer shopping behavior and in the company's sales strategy, in combination with negotiation problems between the stores and the tenants. With the surprising absence of e-trade, the hypothesis that the reconstruction of behavior and strategy is driven by the extended volume of e-trade. Since none of the theories suggested some kind of negotiation problem, the conclusion is that this is a specific phenomenon seen in the city of Helsingborg, and that there is a desire from the tenants to see a change in which actors that exist in the city center. (Less)
Please use this url to cite or link to this publication:
author
Gotfredsen, Max LU
supervisor
organization
course
SGEK03 20212
year
type
M2 - Bachelor Degree
subject
keywords
geografi, detaljhandel, Helsingborg, stadskärna, butiksdöd
language
Swedish
id
9071779
date added to LUP
2022-03-22 12:14:16
date last changed
2022-03-22 12:14:16
@misc{9071779,
  abstract     = {{The discussion of the ‘retail apocalypse’ can be found both in recent scientific articles as in the media. With an increasing volume of electronic trade and with 2 pandemic years behind us, a lot of stores have closed their physical businesses (Chatterjee m. fl. 2021, HD 2021b, Mende – Noble 2019). In Sweden a lot of these affected stores are located in the town's city centers (Anselmsson 2021, Wahlberg 2016). In this thesis a closer look on Helsingborg city center is done, with the aim of gaining an understanding on why the stores in the city center of Helsingborg have left their business. The qualitative research consisted of interviews with people who represented the city, and store managers from both stores who closed down and expanded their businesses in the city center. The results from the research showed that the reasons why the stores have left the city center is a reconstruction both in customer shopping behavior and in the company's sales strategy, in combination with negotiation problems between the stores and the tenants. With the surprising absence of e-trade, the hypothesis that the reconstruction of behavior and strategy is driven by the extended volume of e-trade. Since none of the theories suggested some kind of negotiation problem, the conclusion is that this is a specific phenomenon seen in the city of Helsingborg, and that there is a desire from the tenants to see a change in which actors that exist in the city center.}},
  author       = {{Gotfredsen, Max}},
  language     = {{swe}},
  note         = {{Student Paper}},
  title        = {{Butiksdöd i stadskärnan? - En fallstudie på varför butiker lämnar Helsingborgs stadskärna}},
  year         = {{2022}},
}