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- 2015
-
Mark
The dominant logic of an industry: exploring a holistic view of value capture
(
- Master (One yr)
- 2014
-
Mark
Facilitating value-based pricing transformation - What hinders sales force buy-in?
2014) FEKP02 20141(
Department of Business Administration
Lund University School of Economics and Management, LUSEM- Master (Two yrs)