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2024
Mark The Phenomenon of First Hand Experiences With Brands
Pedrotti, Luca ^LU ; Wikström, Oscar ^LU and Ekvall, David ^LU (2024) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20242
Department of Business Administration
- Master (One yr)
2021
Mark Fill up the bottle with iconic liquid: a qualitative research conceptualising iconic packaging
Svensson, Linnea ^LU ; Nordlander, Amanda ^LU ; Eckerholm, Emilia ^LU and Schönström, Isabell ^LU (2021) In LBMG The Strategic Brand Management Master Paper BUSN21 20212
Department of Business Administration
- Misc.