Corporate or consumer social responsibility? Consequences of CSR as market driven strategy in stakeholder alliances
(2009) European Marketing Academy Conference
Please use this url to cite or link to this publication:
https://lup.lub.lu.se/record/1717469
- author
- Cerne, Annette LU
- organization
- publishing date
- 2009
- type
- Contribution to conference
- publication status
- published
- subject
- conference name
- European Marketing Academy Conference
- conference location
- Nantes, France
- conference dates
- 2009-05-26
- language
- English
- LU publication?
- yes
- id
- c1f32779-72cc-4c95-bd61-a9546e163004 (old id 1717469)
- date added to LUP
- 2016-04-04 14:24:02
- date last changed
- 2018-11-21 21:20:06
@misc{c1f32779-72cc-4c95-bd61-a9546e163004,
author = {{Cerne, Annette}},
language = {{eng}},
title = {{Corporate or consumer social responsibility? Consequences of CSR as market driven strategy in stakeholder alliances}},
year = {{2009}},
}