A standardised approach to the world? IKEA in China
Steve, Burt ; Johansson, Ulf LU and Thelander, Åsa LU
(2010)
p.47-72
Please use this url to cite or link to this publication:
https://lup.lub.lu.se/record/2007299
- author
- Steve, Burt
; Johansson, Ulf
LU
and Thelander, Åsa
LU
- organization
- publishing date
- 2010
- type
- Chapter in Book/Report/Conference proceeding
- publication status
- published
- subject
- keywords
- IKEA, China, standardisation, retail, strategy
- host publication
- Consuming IKEA; Different perspectives on consumer images of a global retailer
- editor
- Burt, Steve ; Johansson, Ulf and Åsa, Thelander
- pages
- 47 - 72
- publisher
- Lund Business Press
- ISBN
- 13-978-91-85113-42-2
- language
- English
- LU publication?
- yes
- id
- f17c529c-74c6-4048-ade5-ffd2a0df4486 (old id 2007299)
- date added to LUP
- 2016-04-04 10:05:40
- date last changed
- 2018-11-21 20:56:41
@inbook{f17c529c-74c6-4048-ade5-ffd2a0df4486,
author = {{Steve, Burt and Johansson, Ulf and Thelander, Åsa}},
booktitle = {{Consuming IKEA; Different perspectives on consumer images of a global retailer}},
editor = {{Burt, Steve and Johansson, Ulf and Åsa, Thelander}},
isbn = {{13-978-91-85113-42-2}},
keywords = {{IKEA; China; standardisation; retail; strategy}},
language = {{eng}},
pages = {{47--72}},
publisher = {{Lund Business Press}},
title = {{A standardised approach to the world? IKEA in China}},
year = {{2010}},
}