A study of sustainability in Thule AB: Investigation of awareness and practices within the company and a transformation strategy
(2010)Department of Business Administration
- Abstract
- Sustainability has begun to be embraced by more competitive and modern businesses. We believe that the issue of sustainability cannot be avoided today by any company. Organizations that are in leading positions are already trying to take advantage of sustainability and integrating it into their business models. The concept of sustainability will be introduced and a discussion is made about the current need of incorporating a sustainability transformation within companies. Two questionnaires were conducted to collect data from Thule’s employees and plant managers. A research was made to analyze the sustainability awareness and practices within Thule. Based on the data collected, the results of the analysis, and Thule’s current profile, we... (More)
- Sustainability has begun to be embraced by more competitive and modern businesses. We believe that the issue of sustainability cannot be avoided today by any company. Organizations that are in leading positions are already trying to take advantage of sustainability and integrating it into their business models. The concept of sustainability will be introduced and a discussion is made about the current need of incorporating a sustainability transformation within companies. Two questionnaires were conducted to collect data from Thule’s employees and plant managers. A research was made to analyze the sustainability awareness and practices within Thule. Based on the data collected, the results of the analysis, and Thule’s current profile, we will try to find Thule’s position in the sustainability transition. Some basics in sustainability leadership and transformation strategy are introduced to promote Thule’s steps towards becoming a sustainable business. (Less)
Please use this url to cite or link to this publication:
http://lup.lub.lu.se/student-papers/record/1624086
- author
- Gou, Haiyan ; Tahiri, Fatmir and Wang, Kejun
- supervisor
- organization
- year
- 2010
- type
- H2 - Master's Degree (Two Years)
- subject
- keywords
- Sustainability, questionnaire, Analysis, Leadership, Strategy, Transformation, Management of enterprises, management, Företagsledning, Awareness
- language
- Swedish
- id
- 1624086
- date added to LUP
- 2010-06-04 00:00:00
- date last changed
- 2012-04-02 18:13:28
@misc{1624086, abstract = {{Sustainability has begun to be embraced by more competitive and modern businesses. We believe that the issue of sustainability cannot be avoided today by any company. Organizations that are in leading positions are already trying to take advantage of sustainability and integrating it into their business models. The concept of sustainability will be introduced and a discussion is made about the current need of incorporating a sustainability transformation within companies. Two questionnaires were conducted to collect data from Thule’s employees and plant managers. A research was made to analyze the sustainability awareness and practices within Thule. Based on the data collected, the results of the analysis, and Thule’s current profile, we will try to find Thule’s position in the sustainability transition. Some basics in sustainability leadership and transformation strategy are introduced to promote Thule’s steps towards becoming a sustainable business.}}, author = {{Gou, Haiyan and Tahiri, Fatmir and Wang, Kejun}}, language = {{swe}}, note = {{Student Paper}}, title = {{A study of sustainability in Thule AB: Investigation of awareness and practices within the company and a transformation strategy}}, year = {{2010}}, }