Deepwater Horizon Reputational Crisis 2.0 - Greenpeace’s Online Spoof Competition Against BP
(2017) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20171Department of Business Administration
Please use this url to cite or link to this publication:
http://lup.lub.lu.se/student-papers/record/8970568
- author
- Hagberg, Johanna ; Molin, Sofie and Vyörykkä, Pinja
- supervisor
- organization
- course
- BUSN35 20171
- year
- 2017
- type
- L3 - Miscellaneous, Projetcs etc.
- subject
- publication/series
- LBMG Corporate Brand Management and Reputation - Masters Case Series
- language
- English
- id
- 8970568
- date added to LUP
- 2019-02-14 17:18:07
- date last changed
- 2019-02-14 17:18:07
@misc{8970568, author = {{Hagberg, Johanna and Molin, Sofie and Vyörykkä, Pinja}}, language = {{eng}}, note = {{Student Paper}}, series = {{LBMG Corporate Brand Management and Reputation - Masters Case Series}}, title = {{Deepwater Horizon Reputational Crisis 2.0 - Greenpeace’s Online Spoof Competition Against BP}}, year = {{2017}}, }