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The Effects of Gender Stereotypes on Female Professionals

Scholl, Emma Judith LU and Jass, Melina LU (2020) BUSN49 20201
Department of Business Administration
Abstract (Swedish)
The purpose of this thesis is to critically analyse women’s understanding of gender stereotypes and their perception of their career opportunities and organizational measures for gender equality at a consultancy, with the aim of the resulting in-depth insights contributing to organizations’ approach to enhance gender equality at top management levels.
We found that there is a discrepancy of explicit statements and implicit beliefs of the interviewed women regarding the effect of gender stereotypes on their career opportunities. Despite not feeling personally affected, they imply an influence of gender stereotypes in their view of having to step back in their career and being disadvantaged when having children. Moreover, organizational... (More)
The purpose of this thesis is to critically analyse women’s understanding of gender stereotypes and their perception of their career opportunities and organizational measures for gender equality at a consultancy, with the aim of the resulting in-depth insights contributing to organizations’ approach to enhance gender equality at top management levels.
We found that there is a discrepancy of explicit statements and implicit beliefs of the interviewed women regarding the effect of gender stereotypes on their career opportunities. Despite not feeling personally affected, they imply an influence of gender stereotypes in their view of having to step back in their career and being disadvantaged when having children. Moreover, organizational measures and initiatives aiming to support women in their career as well as the prevalent overwork culture at the case company are perceived as reinforcing gender stereotypes. (Less)
Please use this url to cite or link to this publication:
author
Scholl, Emma Judith LU and Jass, Melina LU
supervisor
organization
alternative title
A Critical Analysis of Women’s Perception of their Career Opportunities and Organizational Measures for Gender Equality at a Consultancy
course
BUSN49 20201
year
type
H1 - Master's Degree (One Year)
subject
keywords
Gender Stereotypes, Implicit Bias, Career Opportunities, Management Consulting, Organizational Measures, Women Initiatives, Feminism
language
English
id
9013728
date added to LUP
2020-06-25 12:20:55
date last changed
2020-06-25 12:20:55
@misc{9013728,
  abstract     = {{The purpose of this thesis is to critically analyse women’s understanding of gender stereotypes and their perception of their career opportunities and organizational measures for gender equality at a consultancy, with the aim of the resulting in-depth insights contributing to organizations’ approach to enhance gender equality at top management levels. 
We found that there is a discrepancy of explicit statements and implicit beliefs of the interviewed women regarding the effect of gender stereotypes on their career opportunities. Despite not feeling personally affected, they imply an influence of gender stereotypes in their view of having to step back in their career and being disadvantaged when having children. Moreover, organizational measures and initiatives aiming to support women in their career as well as the prevalent overwork culture at the case company are perceived as reinforcing gender stereotypes.}},
  author       = {{Scholl, Emma Judith and Jass, Melina}},
  language     = {{eng}},
  note         = {{Student Paper}},
  title        = {{The Effects of Gender Stereotypes on Female Professionals}},
  year         = {{2020}},
}