Trust as an instance of asymmetrical reciprocity: An ethics perspective on corporate brand management
(2005) In Business Ethics. A European Review 14(2). p.142-150
Please use this url to cite or link to this publication:
https://lup.lub.lu.se/record/5153425
- author
- Gustafsson, Clara LU
- publishing date
- 2005
- type
- Contribution to journal
- publication status
- published
- subject
- in
- Business Ethics. A European Review
- volume
- 14
- issue
- 2
- pages
- 142 - 150
- publisher
- Wiley-Blackwell
- ISSN
- 1467-8608
- DOI
- 10.1111/j.1467-8608.2005.00398.x
- language
- English
- LU publication?
- no
- id
- a98284c3-4e6d-4a4b-b325-9a1624014cd0 (old id 5153425)
- date added to LUP
- 2016-04-01 12:36:02
- date last changed
- 2020-08-14 11:49:46
@article{a98284c3-4e6d-4a4b-b325-9a1624014cd0, author = {{Gustafsson, Clara}}, issn = {{1467-8608}}, language = {{eng}}, number = {{2}}, pages = {{142--150}}, publisher = {{Wiley-Blackwell}}, series = {{Business Ethics. A European Review}}, title = {{Trust as an instance of asymmetrical reciprocity: An ethics perspective on corporate brand management}}, url = {{http://dx.doi.org/10.1111/j.1467-8608.2005.00398.x}}, doi = {{10.1111/j.1467-8608.2005.00398.x}}, volume = {{14}}, year = {{2005}}, }