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Influencing Employees’ Predisposition Toward Taking Communication Responsibility Through Internal Communication

Andersson, Rickard LU orcid (2021) In SAGE Business Cases Originals
Abstract
Contemporary management increasingly acknowledges that employees have an important responsibility for communication. In employees’ interactions with supervisors, colleagues, and external stakeholders, they actively participate in the co-construction of everything from the organization’s internal communication climate, to the brand and reputation of the organization. This case encourages students to reflect upon, discuss, and provide possible solutions for how to make employees aware of their communication roles and their communication responsibility. The case stimulates students to consider holistically the intricate relationship between the internal and external communication of an organization. At first, making employees aware of their... (More)
Contemporary management increasingly acknowledges that employees have an important responsibility for communication. In employees’ interactions with supervisors, colleagues, and external stakeholders, they actively participate in the co-construction of everything from the organization’s internal communication climate, to the brand and reputation of the organization. This case encourages students to reflect upon, discuss, and provide possible solutions for how to make employees aware of their communication roles and their communication responsibility. The case stimulates students to consider holistically the intricate relationship between the internal and external communication of an organization. At first, making employees aware of their communication role and responsibilities might seem like a fairly simple task, as explicating communicative role expectations in policies and other texts aimed towards employees may appear to be a straightforward solution. However, employees’ communication role and responsibility might be more complex than initially assumed. Therefore, this case also invites students to reflect upon the multifaceted nature of employees’ communication role and communication responsibility. (Less)
Please use this url to cite or link to this publication:
author
organization
publishing date
type
Other contribution
publication status
published
subject
keywords
Organizational Communication, Management Communication, Employee Communication, Communication Responsibility
in
SAGE Business Cases Originals
publisher
SAGE Publications
ISBN
9781529767872
DOI
10.4135/9781529767872
language
English
LU publication?
yes
id
c8239140-c899-4cac-b93e-7f597710577b
alternative location
https://sk.sagepub.com/cases/employees-predisposition-taking-communication-responsibility
date added to LUP
2021-02-09 09:46:20
date last changed
2021-03-24 15:14:52
@misc{c8239140-c899-4cac-b93e-7f597710577b,
  abstract     = {{Contemporary management increasingly acknowledges that employees have an important responsibility for communication. In employees’ interactions with supervisors, colleagues, and external stakeholders, they actively participate in the co-construction of everything from the organization’s internal communication climate, to the brand and reputation of the organization. This case encourages students to reflect upon, discuss, and provide possible solutions for how to make employees aware of their communication roles and their communication responsibility. The case stimulates students to consider holistically the intricate relationship between the internal and external communication of an organization. At first, making employees aware of their communication role and responsibilities might seem like a fairly simple task, as explicating communicative role expectations in policies and other texts aimed towards employees may appear to be a straightforward solution. However, employees’ communication role and responsibility might be more complex than initially assumed. Therefore, this case also invites students to reflect upon the multifaceted nature of employees’ communication role and communication responsibility.}},
  author       = {{Andersson, Rickard}},
  isbn         = {{9781529767872}},
  keywords     = {{Organizational Communication; Management Communication; Employee Communication; Communication Responsibility}},
  language     = {{eng}},
  month        = {{01}},
  publisher    = {{SAGE Publications}},
  series       = {{SAGE Business Cases Originals}},
  title        = {{Influencing Employees’ Predisposition Toward Taking Communication Responsibility Through Internal Communication}},
  url          = {{http://dx.doi.org/10.4135/9781529767872}},
  doi          = {{10.4135/9781529767872}},
  year         = {{2021}},
}