Tomas Nilsson (Former)

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2015
Mark Rhetorical business : A study of marketing work in the spirit of contradiction
Nilsson, Tomas ^LU (2015)
- Thesis › Doctoral thesis (monograph)
2010
Mark The reluctant rhetorician: senior managers as rhetoricians in a strategic change context
Nilsson, Tomas ^LU (2010) In Journal of Organizational Change Management 23(2). p.137-144
- Contribution to journal › Article
2009
Mark The reluctant rhetorician: an empirical study of top managers as rhetoricians in a strategic change context
Nilsson, Tomas ^LU (2009) RNMR 2009, Third Conference on Rhetoric and Narratives in Management Research
- Contribution to conference › Paper, not in proceeding
Mark Marketing practitioners in service organizations; as rhetoricians “in service”
Nilsson, Tomas ^LU (2009) EURAM 2009, 9th Annual Conference, "Renaissance & Renewal in Management Studies"
- Contribution to conference › Paper, not in proceeding
2007
Mark Retorik som en metod att överbrygga gapet mellan teori och praktik i marknadsföringsutbildning
Nilsson, Tomas ^LU (2007) p.87-95
- Chapter in Book/Report/Conference proceeding › Book chapter
2006
Mark Marketing and classical rhetoric
Nilsson, Tomas ^LU (2006) p.201-215
- Chapter in Book/Report/Conference proceeding › Book chapter