Szilvia Gyimothy (Former)

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2021
Mark Guest editorial
Cassinger, Cecilia ^LU ; Lucarelli, Andrea ^LU and Gyimothy, Szilvia ^LU (2021) In Journal of Place Management and Development 14(3). p.257-261
- Contribution to journal › Debate/Note/Editorial
Mark 20 Years of Nordic Place Branding Research: A Review and Future Research Agenda
Cassinger, Cecilia ^LU ; Gyimothy, Szilvia ^LU and Lucarelli, Andrea (2021) In Scandinavian Journal of Hospitality and Tourism 21(1). p.102-110
- Contribution to journal › Article
2019
Mark Sharing brand ideologies : A cultural analysis of startup brand failure
Cassinger, Cecilia ^LU ; Larson, Mia ^LU ; Gyimothy, Szilvia ^LU and Widtfeldt Meged, Jane (2019) Global Brand Conference
- Contribution to conference › Abstract
Mark The Nordic wave in place branding : moving back and forth in time and space
Cassinger, Cecilia ^LU ; Lucarelli, Andrea ^LU and Gyimothy, Szilvia ^LU (2019) p.1-9
- Chapter in Book/Report/Conference proceeding › Book chapter
Mark The Nordic wave in place branding : A manifesto
Cassinger, Cecilia ^LU ; Lucarelli, Andrea ^LU and Gyimothy, Szilvia ^LU (2019) p.236-236
- Chapter in Book/Report/Conference proceeding › Book chapter
2018
Mark Place branding: A Nordic perspective
Cassinger, Cecilia ^LU ; Lucarelli, Andrea ^LU and Gyimothy, Szilvia ^LU (2018) The 3rd Annual Conference of the International Place Branding Association
- Contribution to conference › Abstract
2013
Mark Collaboration Deficiencies in Meetings Networks: Case-studies of Two Peri-urban Destinations
Larson, Mia ^LU and Gyimothy, Szilvia ^LU (2013) In Journal of Policy Research in Tourism, Leisure and Events 5(1). p.62-80
- Contribution to journal › Article
2012
Mark Social Media and Festivals: Co-creating the Experience.
Larson, Mia ^LU and Gyimothy, Szilvia ^LU (2012) International Conference on Information Technology and Travel & Tourism, 2012
- Contribution to conference › Abstract
2011
Mark Managing Social Media: A Co-Creation Approach
Gyimothy, Szilvia ^LU and Larson, Mia ^LU (2011) 2011 Conference on Social Media in Hospitality and Tourism
- Contribution to conference › Abstract
2010
Mark The Service Triad: Modelling Dialectic Tensions in Service Encounters
Andersson Cederholm, Erika ^LU and Gyimothy, Szilvia ^LU (2010) In Service Industries Journal 30(2). p.265-280
- Contribution to journal › Article

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