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Towards An Internet Based Visual Tool for Communication with Consumers in Early Phases of the Product Development Process.

Kristav, Per LU ; Sperling, Lena LU and Warell, Anders LU (2007) 10th QMOD Conference. Quality Management and Organiqatinal Development. Our Dreams of Excellence, In Linköping Electronic Conference Proceedings
Abstract
Perceptual consumer requirements are often disregarded in the product development process. The consequence of this is that products may become more attractive to the design practitioners than to the target consumers. This paper describes the development of a new internet based tool, VIPET (Visual Internet Product Emotion Tool), that can be used for global evaluation of visual product qualities by visual mapping of consumer responses. The interface of VIPET was developed to aid those interested in directing the design of products towards the perceptual and emotional requirements of consumers. VIPET contributes to an increased consideration of consumer experiences in early phases of product development. The preliminary internet based tool... (More)
Perceptual consumer requirements are often disregarded in the product development process. The consequence of this is that products may become more attractive to the design practitioners than to the target consumers. This paper describes the development of a new internet based tool, VIPET (Visual Internet Product Emotion Tool), that can be used for global evaluation of visual product qualities by visual mapping of consumer responses. The interface of VIPET was developed to aid those interested in directing the design of products towards the perceptual and emotional requirements of consumers. VIPET contributes to an increased consideration of consumer experiences in early phases of product development. The preliminary internet based tool presented appears to be efficient and cost effective for large scale mapping of consumer visual requirements as well as easy to use, both for the experimenter and the respondents. (Less)
Please use this url to cite or link to this publication:
author
organization
publishing date
type
Chapter in Book/Report/Conference proceeding
publication status
published
subject
keywords
Internet, Mapping, Visual, Tool, Product, Emotion
in
Linköping Electronic Conference Proceedings
publisher
Linköping University Electronic Press
conference name
10th QMOD Conference. Quality Management and Organiqatinal Development. Our Dreams of Excellence,
ISSN
1650-3740
1650-3686
language
English
LU publication?
yes
id
142f5ac2-3d92-4ef9-ad37-bb972189b5a3 (old id 1583154)
date added to LUP
2010-04-08 13:11:26
date last changed
2016-04-15 20:05:15
@inproceedings{142f5ac2-3d92-4ef9-ad37-bb972189b5a3,
  abstract     = {Perceptual consumer requirements are often disregarded in the product development process. The consequence of this is that products may become more attractive to the design practitioners than to the target consumers. This paper describes the development of a new internet based tool, VIPET (Visual Internet Product Emotion Tool), that can be used for global evaluation of visual product qualities by visual mapping of consumer responses. The interface of VIPET was developed to aid those interested in directing the design of products towards the perceptual and emotional requirements of consumers. VIPET contributes to an increased consideration of consumer experiences in early phases of product development. The preliminary internet based tool presented appears to be efficient and cost effective for large scale mapping of consumer visual requirements as well as easy to use, both for the experimenter and the respondents.},
  author       = {Kristav, Per and Sperling, Lena and Warell, Anders},
  booktitle    = {Linköping Electronic Conference Proceedings},
  issn         = {1650-3740},
  keyword      = {Internet,Mapping,Visual,Tool,Product,Emotion},
  language     = {eng},
  publisher    = {Linköping University Electronic Press},
  title        = {Towards An Internet Based Visual Tool for Communication with Consumers in Early Phases of the Product Development Process.},
  year         = {2007},
}