A standardised approach to the world? IKEA in China
(2010) p.47-72
Please use this url to cite or link to this publication:
https://lup.lub.lu.se/record/2007299
- author
- Steve, Burt
; Johansson, Ulf
LU
and Thelander, Åsa
LU
- organization
- publishing date
- 2010
- type
- Chapter in Book/Report/Conference proceeding
- publication status
- published
- subject
- keywords
- IKEA, China, standardisation, retail, strategy
- host publication
- Consuming IKEA; Different perspectives on consumer images of a global retailer
- editor
- Burt, Steve ; Johansson, Ulf and Åsa, Thelander
- pages
- 47 - 72
- publisher
- Lund Business Press
- ISBN
- 13-978-91-85113-42-2
- language
- English
- LU publication?
- yes
- id
- f17c529c-74c6-4048-ade5-ffd2a0df4486 (old id 2007299)
- date added to LUP
- 2016-04-04 10:05:40
- date last changed
- 2024-03-01 03:24:57
@inbook{f17c529c-74c6-4048-ade5-ffd2a0df4486, author = {{Steve, Burt and Johansson, Ulf and Thelander, Åsa}}, booktitle = {{Consuming IKEA; Different perspectives on consumer images of a global retailer}}, editor = {{Burt, Steve and Johansson, Ulf and Åsa, Thelander}}, isbn = {{13-978-91-85113-42-2}}, keywords = {{IKEA; China; standardisation; retail; strategy}}, language = {{eng}}, pages = {{47--72}}, publisher = {{Lund Business Press}}, title = {{A standardised approach to the world? IKEA in China}}, year = {{2010}}, }