Potential, Actual and Perceived Exposure of Internet Advertisement among Swedish 14–16 Years Old Children
Sandberg, Helena LU ; Gidlöf, Kerstin LU and Holmberg, Nils LU
(2010)
Child and Teen Consumption. Interdisciplinary, theory and practice
Please use this url to cite or link to this publication:
https://lup.lub.lu.se/record/1731466
- author
- Sandberg, Helena
LU
; Gidlöf, Kerstin
LU
and Holmberg, Nils
LU
- organization
- publishing date
- 2010
- type
- Contribution to conference
- publication status
- unpublished
- subject
- keywords
- children, exposure, advertising, internet, eye-movement
- conference name
- Child and Teen Consumption. Interdisciplinary, theory and practice
- conference dates
- 2010-06-21
- language
- English
- LU publication?
- yes
- id
- 24e95880-dd61-4502-91e1-ba824179acaf (old id 1731466)
- date added to LUP
- 2016-04-04 12:55:26
- date last changed
- 2018-11-21 21:11:24
@misc{24e95880-dd61-4502-91e1-ba824179acaf,
author = {{Sandberg, Helena and Gidlöf, Kerstin and Holmberg, Nils}},
keywords = {{children; exposure; advertising; internet; eye-movement}},
language = {{eng}},
title = {{Potential, Actual and Perceived Exposure of Internet Advertisement among Swedish 14–16 Years Old Children}},
year = {{2010}},
}