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Power and performativity in sharing economy organizing

Cassinger, Cecilia LU and Larson, Mia LU (2019) EGOS 2019
Abstract
Abstract
This paper deals with the enactment of power in and through a sharing economy business model. The objective of research is to understand business models as a kind of narrative performance that mobilise labour, capital and users on a startup platform within adventure tourism. The paper elaborate on the dynamics between performances and power in terms of how the narratives performed by the platform organisation can influence actors in terms of their emotions and identity. Drawing on a longitudinal
study of the process of organising in a sharing startup, involving interviews and participant observation of work meetings, the paper identifies three different narratives that the founder of the platform performs in order to gain... (More)
Abstract
This paper deals with the enactment of power in and through a sharing economy business model. The objective of research is to understand business models as a kind of narrative performance that mobilise labour, capital and users on a startup platform within adventure tourism. The paper elaborate on the dynamics between performances and power in terms of how the narratives performed by the platform organisation can influence actors in terms of their emotions and identity. Drawing on a longitudinal
study of the process of organising in a sharing startup, involving interviews and participant observation of work meetings, the paper identifies three different narratives that the founder of the platform performs in order to gain influence. It is argued that sharing organisations relies on a fuzzy ideology that is not transferable to all platform-based startups and that the lure of sharing needs to be treated with
caution.

Keywords: sharing economy, action research, narrative performativity, ideology, power (Less)
Please use this url to cite or link to this publication:
author
organization
publishing date
type
Contribution to conference
publication status
published
subject
keywords
sharing economy, adventure tourism, organizing, power, performativity, communication
conference name
EGOS 2019
conference location
Edinburgh, United Kingdom
conference dates
2019-07-03 - 2019-07-06
language
English
LU publication?
yes
id
2919d441-f3d4-46c6-89ee-543348844173
date added to LUP
2019-07-09 22:32:32
date last changed
2019-10-08 13:50:58
@misc{2919d441-f3d4-46c6-89ee-543348844173,
  abstract     = {Abstract<br/>This paper deals with the enactment of power in and through a sharing economy business model. The objective of research is to understand business models as a kind of narrative performance that mobilise labour, capital and users on a startup platform within adventure tourism. The paper elaborate on the dynamics between performances and power in terms of how the narratives performed by the platform organisation can influence actors in terms of their emotions and identity. Drawing on a longitudinal<br/>study of the process of organising in a sharing startup, involving interviews and participant observation of work meetings, the paper identifies three different narratives that the founder of the platform performs in order to gain influence. It is argued that sharing organisations relies on a fuzzy ideology that is not transferable to all platform-based startups and that the lure of sharing needs to be treated with<br/>caution.<br/><br/>Keywords: sharing economy, action research, narrative performativity, ideology, power},
  author       = {Cassinger, Cecilia and Larson, Mia},
  keyword      = {sharing economy, adventure tourism, organizing, power, performativity, communication},
  language     = {eng},
  location     = {Edinburgh, United Kingdom},
  title        = {Power and performativity in sharing economy organizing},
  year         = {2019},
}