Development of a CRM Concept for a Mass Customization Business
(2008)
Please use this url to cite or link to this publication:
https://lup.lub.lu.se/record/3125989
- author
- Hohenschwert, Lena LU
- publishing date
- 2008
- type
- Book/Report
- publication status
- published
- subject
- keywords
- CRM, Mass Customization
- categories
- Popular Science
- pages
- 88 pages
- publisher
- VDM Verlag
- ISBN
- 9783639246568
- language
- English
- LU publication?
- no
- id
- 60685609-2795-44d9-b02b-187fd5559818 (old id 3125989)
- alternative location
- http://www.amazon.co.uk/s?_encoding=UTF8&search-alias=books-uk&field-author=Lena%20Hohenschwert
- date added to LUP
- 2016-04-04 11:41:11
- date last changed
- 2018-11-21 21:06:30
@book{60685609-2795-44d9-b02b-187fd5559818,
author = {{Hohenschwert, Lena}},
isbn = {{9783639246568}},
keywords = {{CRM; Mass Customization}},
language = {{eng}},
publisher = {{VDM Verlag}},
title = {{Development of a CRM Concept for a Mass Customization Business}},
url = {{http://www.amazon.co.uk/s?_encoding=UTF8&search-alias=books-uk&field-author=Lena%20Hohenschwert}},
year = {{2008}},
}