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Emotions in the Tourism Sharing Economy

Ek, Richard LU ; Larson, Mia LU ; Ooi, Can Seng and Hardy, Anne (2019) Critical Tourism Studies VIII Conference
Abstract
Emotional labour has for decades been addressed and investigated in tourism studies and
tourism management. Originally coined by Arlie Hochschild in the late 1970s it has increasingly
been elaborated upon in relation to tourism service work. This take on the originally sociological
concept has predominatly been managerial in tourism management studies, and contextualized as
a clear-cut social interaction between employees and customers, with an employer in the
background. Faithful to its mission to produce knowledge of value for the management of the
tourist company (be it a hotel or some similar typical actor in the tourism industry) emotional
labour has thus been imagined, grasped and understood in specific... (More)
Emotional labour has for decades been addressed and investigated in tourism studies and
tourism management. Originally coined by Arlie Hochschild in the late 1970s it has increasingly
been elaborated upon in relation to tourism service work. This take on the originally sociological
concept has predominatly been managerial in tourism management studies, and contextualized as
a clear-cut social interaction between employees and customers, with an employer in the
background. Faithful to its mission to produce knowledge of value for the management of the
tourist company (be it a hotel or some similar typical actor in the tourism industry) emotional
labour has thus been imagined, grasped and understood in specific more or less instrumental and
functionalistic ways. Emotional labour is something that has to be formalized in a certain way in
order to be addressable and handable from a managerial rationality.
However, with the rise of the sharing economy in tourism, with beacons like uber and
Airbnb in the center, the employee becomes his or her own employer, and at the same time is
regulated by an assemblage of digital technologies. The established view on emotional labour as
situated within a triangle of employee, customer and employer does not apply in the same way.
As a consequence, emotional labour as a societal phenomenon needs to be rethought, outside the
comfort zone of conventional managerialism. To some degree this has been done in tourism
studies, but this research is still in its cradle. In particular, there is a lack of reasoning of more
(sociological) contextual and systematic, as well as critical but also nuanced, takes on emotional
labour in the tourism sharing economy. This paper offers such a contextual, systematic, critical
but also nuanced (thus avoiding conventional neoliberalism-bashing) take on the phenomenon,
with the highlighting the emotional labour of being an Airbnb host as a case. (Less)
Please use this url to cite or link to this publication:
author
; ; and
organization
publishing date
type
Contribution to conference
publication status
published
subject
conference name
Critical Tourism Studies VIII Conference
conference location
Ibiza, Spain
conference dates
2019-06-24 - 2019-06-28
language
English
LU publication?
yes
id
58b1c930-b279-4137-b7ff-5af4ef4b5ffb
alternative location
https://www.criticaltourismstudies.info/proceedings
date added to LUP
2019-10-21 17:31:26
date last changed
2019-10-22 09:36:18
@misc{58b1c930-b279-4137-b7ff-5af4ef4b5ffb,
  abstract     = {{Emotional labour has for decades been addressed and investigated in tourism studies and<br/>tourism management. Originally coined by Arlie Hochschild in the late 1970s it has increasingly<br/>been elaborated upon in relation to tourism service work. This take on the originally sociological<br/>concept has predominatly been managerial in tourism management studies, and contextualized as<br/>a clear-cut social interaction between employees and customers, with an employer in the<br/>background. Faithful to its mission to produce knowledge of value for the management of the<br/>tourist company (be it a hotel or some similar typical actor in the tourism industry) emotional<br/>labour has thus been imagined, grasped and understood in specific more or less instrumental and<br/>functionalistic ways. Emotional labour is something that has to be formalized in a certain way in<br/>order to be addressable and handable from a managerial rationality.<br/>However, with the rise of the sharing economy in tourism, with beacons like uber and<br/>Airbnb in the center, the employee becomes his or her own employer, and at the same time is<br/>regulated by an assemblage of digital technologies. The established view on emotional labour as<br/>situated within a triangle of employee, customer and employer does not apply in the same way.<br/>As a consequence, emotional labour as a societal phenomenon needs to be rethought, outside the<br/>comfort zone of conventional managerialism. To some degree this has been done in tourism<br/>studies, but this research is still in its cradle. In particular, there is a lack of reasoning of more<br/>(sociological) contextual and systematic, as well as critical but also nuanced, takes on emotional<br/>labour in the tourism sharing economy. This paper offers such a contextual, systematic, critical<br/>but also nuanced (thus avoiding conventional neoliberalism-bashing) take on the phenomenon,<br/>with the highlighting the emotional labour of being an Airbnb host as a case.}},
  author       = {{Ek, Richard and Larson, Mia and Ooi, Can Seng and Hardy, Anne}},
  language     = {{eng}},
  month        = {{06}},
  title        = {{Emotions in the Tourism Sharing Economy}},
  url          = {{https://www.criticaltourismstudies.info/proceedings}},
  year         = {{2019}},
}