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Rethinking (Brand) Coolness as Affective Intensities

Östberg, Jacob ; Ulver, Sofia LU and Rokka, Joonas (2024) Brand Camp 6
Please use this url to cite or link to this publication:
author
; and
organization
publishing date
type
Contribution to conference
publication status
unpublished
subject
conference name
Brand Camp 6
conference location
Obergurgl, Austria
conference dates
2024-03-14 - 2024-03-16
language
English
LU publication?
yes
id
5e0ea4e0-271a-4d4a-aa96-85473b3a1c21
date added to LUP
2024-05-07 09:39:36
date last changed
2024-05-07 13:25:31
@misc{5e0ea4e0-271a-4d4a-aa96-85473b3a1c21,
  author       = {{Östberg, Jacob and Ulver, Sofia and Rokka, Joonas}},
  language     = {{eng}},
  month        = {{03}},
  title        = {{Rethinking (Brand) Coolness as Affective Intensities}},
  year         = {{2024}},
}