Advanced

Being with others: The commodification of relationships in tourism

Andersson Cederholm, Erika LU (2007) Gazing, Glancing, Glimpsing: Tourists and tourism in a visual world
Abstract
The myriad of interpersonal relationships in tourism, between tourists, between tourists and locals, and between tourists and the service providers, are essential, generic components of the tourist experience. However, interpersonal relationships are emerging as a commercial value in the tourism industry as well, expressed for example in rural commercial home type of businesses, and in wellness-oriented tourism. ”Being-with-others”, where the relationship per se is depicted and highlighted as a specific kind of experience, is discussed as a phenomenon having a commercial as well as a socio-cultural value. Through a qualitative analysis of the discursive practices of the tourism industry in predominantly the rural parts of Scania in South... (More)
The myriad of interpersonal relationships in tourism, between tourists, between tourists and locals, and between tourists and the service providers, are essential, generic components of the tourist experience. However, interpersonal relationships are emerging as a commercial value in the tourism industry as well, expressed for example in rural commercial home type of businesses, and in wellness-oriented tourism. ”Being-with-others”, where the relationship per se is depicted and highlighted as a specific kind of experience, is discussed as a phenomenon having a commercial as well as a socio-cultural value. Through a qualitative analysis of the discursive practices of the tourism industry in predominantly the rural parts of Scania in South Sweden, the emerging value of “being-with-others” is interpreted. By discussing the notion of authenticity as a point of departure, and more specifically, the notion of existential authenticity concerning the inter-relational “being-with-others”, a concept discussed by the tourism researcher Wang (1999), the notion of authenticity as a performed, embodied and holistic experience is discussed within a wider social and cultural analytical framework. Furthermore, by adopting the sociologist Georg Simmel´s concept of “sociability”, characterised as the playful form of being-with-others, as well as the sociologist Anthony Giddens notion of “the pure relationship”, it is argued that the different forms of being-with-others provided by the tourism industry, is a mode of playfully performing pure relationships. Hence, the social, cultural and economic dimension of being-with-others are intertwined in a cultural economy of relationships. (Less)
Please use this url to cite or link to this publication:
author
organization
publishing date
type
Contribution to conference
publication status
unpublished
subject
keywords
Being-with-others, pure relationships, cultural economy, performance, existential authenticity, sociability
conference name
Gazing, Glancing, Glimpsing: Tourists and tourism in a visual world
language
English
LU publication?
yes
id
46634f01-07f3-4213-a3ef-d72d0f5ada64 (old id 756962)
date added to LUP
2007-12-17 14:57:16
date last changed
2016-08-22 15:13:08
@misc{46634f01-07f3-4213-a3ef-d72d0f5ada64,
  abstract     = {The myriad of interpersonal relationships in tourism, between tourists, between tourists and locals, and between tourists and the service providers, are essential, generic components of the tourist experience. However, interpersonal relationships are emerging as a commercial value in the tourism industry as well, expressed for example in rural commercial home type of businesses, and in wellness-oriented tourism. ”Being-with-others”, where the relationship per se is depicted and highlighted as a specific kind of experience, is discussed as a phenomenon having a commercial as well as a socio-cultural value. Through a qualitative analysis of the discursive practices of the tourism industry in predominantly the rural parts of Scania in South Sweden, the emerging value of “being-with-others” is interpreted. By discussing the notion of authenticity as a point of departure, and more specifically, the notion of existential authenticity concerning the inter-relational “being-with-others”, a concept discussed by the tourism researcher Wang (1999), the notion of authenticity as a performed, embodied and holistic experience is discussed within a wider social and cultural analytical framework. Furthermore, by adopting the sociologist Georg Simmel´s concept of “sociability”, characterised as the playful form of being-with-others, as well as the sociologist Anthony Giddens notion of “the pure relationship”, it is argued that the different forms of being-with-others provided by the tourism industry, is a mode of playfully performing pure relationships. Hence, the social, cultural and economic dimension of being-with-others are intertwined in a cultural economy of relationships.},
  author       = {Andersson Cederholm, Erika},
  keyword      = {Being-with-others,pure relationships,cultural economy,performance,existential authenticity,sociability},
  language     = {eng},
  title        = {Being with others: The commodification of relationships in tourism},
  year         = {2007},
}