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Design towards better life experience: closing the gap between pharmaceutical packaging design and elderly people

Lorenzini, Giana LU and Olsson, Annika LU (2015) International Conference on Engineering Design, 2015 In Proceedings of the 20th International Conference on Engineering Design 9. p.65-76
Abstract
The aging of the population is a worldwide trend, especially in Western countries. The increased number of people living past 65 years is also a trend for polypharmacy (the multiple use of medication) among elderly people. In terms of market orientation, the pharmaceutical industry is well-developed, but the same cannot be said in terms of design orientation. Previous studies indicate that packaging is one of the biggest issues in the use of medications by elderly people, with a lack of inclusivity of older patients. Since interest in pharmaceutical packaging is growing, an explorative review of design approaches for inclusion of senior citizens by the industry is needed. This paper reviews how design research and current design practices... (More)
The aging of the population is a worldwide trend, especially in Western countries. The increased number of people living past 65 years is also a trend for polypharmacy (the multiple use of medication) among elderly people. In terms of market orientation, the pharmaceutical industry is well-developed, but the same cannot be said in terms of design orientation. Previous studies indicate that packaging is one of the biggest issues in the use of medications by elderly people, with a lack of inclusivity of older patients. Since interest in pharmaceutical packaging is growing, an explorative review of design approaches for inclusion of senior citizens by the industry is needed. This paper reviews how design research and current design practices have been conducted in pharmaceutical packaging design. It mainly concerns the choices of methods to understand and to integrate the needs of elderly people. The paper also presents four propositions for future empirical studies in the field. (Less)
Please use this url to cite or link to this publication:
author
organization
publishing date
type
Chapter in Book/Report/Conference proceeding
publication status
published
subject
keywords
packaging design, elderly, integrated product development, inclusive design, design practice
in
Proceedings of the 20th International Conference on Engineering Design
volume
9
pages
65 - 76
publisher
Design Society
conference name
International Conference on Engineering Design, 2015
external identifiers
  • wos:000366972000007
  • scopus:84979650204
ISSN
2220-4342
2220-4334
ISBN
978-1-904670-72-8
language
English
LU publication?
yes
id
f7adc95d-d855-4fd1-aac8-fe07d90beaad (old id 7852728)
alternative location
http://iced2015.org/
date added to LUP
2015-09-10 14:08:22
date last changed
2017-10-01 03:27:43
@inproceedings{f7adc95d-d855-4fd1-aac8-fe07d90beaad,
  abstract     = {The aging of the population is a worldwide trend, especially in Western countries. The increased number of people living past 65 years is also a trend for polypharmacy (the multiple use of medication) among elderly people. In terms of market orientation, the pharmaceutical industry is well-developed, but the same cannot be said in terms of design orientation. Previous studies indicate that packaging is one of the biggest issues in the use of medications by elderly people, with a lack of inclusivity of older patients. Since interest in pharmaceutical packaging is growing, an explorative review of design approaches for inclusion of senior citizens by the industry is needed. This paper reviews how design research and current design practices have been conducted in pharmaceutical packaging design. It mainly concerns the choices of methods to understand and to integrate the needs of elderly people. The paper also presents four propositions for future empirical studies in the field.},
  author       = {Lorenzini, Giana and Olsson, Annika},
  booktitle    = {Proceedings of the 20th International Conference on Engineering Design},
  isbn         = {978-1-904670-72-8},
  issn         = {2220-4342},
  keyword      = {packaging design,elderly,integrated product development,inclusive design,design practice},
  language     = {eng},
  pages        = {65--76},
  publisher    = {Design Society},
  title        = {Design towards better life experience: closing the gap between pharmaceutical packaging design and elderly people},
  volume       = {9},
  year         = {2015},
}