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Elite communication and affective polarization among voters

Bäck, Hanna LU orcid ; Carroll, Royce ; Renström, Emma LU and Ryan, Alexander LU (2023) In Electoral Studies 84.
Abstract

How does elite communication influence affective polarization between partisan groups? Drawing on the literature on partisan source cues, we expect that communication from in- or outgroup party representatives will increase affective polarization. We argue that polarized social identities are reinforced by partisan source cues, which bias perceptions of elite communication and result in increased intergroup differentiation. Further, we expect that the effect of such source cues is greater for voters with stronger partisan affinities. To evaluate our hypotheses, we performed a survey experiment among about 1300 voters in Sweden. Our analyses show that individuals who received a factual political message with a source cue from an in- or... (More)

How does elite communication influence affective polarization between partisan groups? Drawing on the literature on partisan source cues, we expect that communication from in- or outgroup party representatives will increase affective polarization. We argue that polarized social identities are reinforced by partisan source cues, which bias perceptions of elite communication and result in increased intergroup differentiation. Further, we expect that the effect of such source cues is greater for voters with stronger partisan affinities. To evaluate our hypotheses, we performed a survey experiment among about 1300 voters in Sweden. Our analyses show that individuals who received a factual political message with a source cue from an in- or outgroup representative exhibited higher affective polarization, especially when they already held strong partisan affinities. This suggests that political elites can increase affective polarization by reinforcing existing group identities, and that this occurs in conjunction with biased interpretation of elite communication. The results improve our understanding of how political elites can influence affective polarization and add to previous research on party cues and attitude formation by demonstrating that such source cues can also increase intergroup differentiation.

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author
; ; and
organization
publishing date
type
Contribution to journal
publication status
published
subject
keywords
Affective polarization, Elite communication, Partisan source cues, Social identities, Survey experiment
in
Electoral Studies
volume
84
article number
102639
publisher
Elsevier
external identifiers
  • scopus:85163109599
ISSN
0261-3794
DOI
10.1016/j.electstud.2023.102639
language
English
LU publication?
yes
id
934ef511-df64-422a-9270-5906ad4e847a
date added to LUP
2023-09-06 14:50:28
date last changed
2024-02-20 00:53:54
@article{934ef511-df64-422a-9270-5906ad4e847a,
  abstract     = {{<p>How does elite communication influence affective polarization between partisan groups? Drawing on the literature on partisan source cues, we expect that communication from in- or outgroup party representatives will increase affective polarization. We argue that polarized social identities are reinforced by partisan source cues, which bias perceptions of elite communication and result in increased intergroup differentiation. Further, we expect that the effect of such source cues is greater for voters with stronger partisan affinities. To evaluate our hypotheses, we performed a survey experiment among about 1300 voters in Sweden. Our analyses show that individuals who received a factual political message with a source cue from an in- or outgroup representative exhibited higher affective polarization, especially when they already held strong partisan affinities. This suggests that political elites can increase affective polarization by reinforcing existing group identities, and that this occurs in conjunction with biased interpretation of elite communication. The results improve our understanding of how political elites can influence affective polarization and add to previous research on party cues and attitude formation by demonstrating that such source cues can also increase intergroup differentiation.</p>}},
  author       = {{Bäck, Hanna and Carroll, Royce and Renström, Emma and Ryan, Alexander}},
  issn         = {{0261-3794}},
  keywords     = {{Affective polarization; Elite communication; Partisan source cues; Social identities; Survey experiment}},
  language     = {{eng}},
  publisher    = {{Elsevier}},
  series       = {{Electoral Studies}},
  title        = {{Elite communication and affective polarization among voters}},
  url          = {{http://dx.doi.org/10.1016/j.electstud.2023.102639}},
  doi          = {{10.1016/j.electstud.2023.102639}},
  volume       = {{84}},
  year         = {{2023}},
}