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Is Strategic Communication too important to be left to Communication Professionals? Managers’ and Coworkers’ Attitudes towards Strategic Communication and Communication Professionals

Falkheimer, Jesper LU ; Heide, Mats LU ; Nothhaft, Howard LU ; von Platen, Sara LU ; Simonsson, Charlotte LU and Andersson, Rickard LU (2016) CCI Conference on Corporate Communication 2016
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author
organization
publishing date
type
Contribution to conference
publication status
unpublished
subject
conference name
CCI Conference on Corporate Communication 2016
language
English
LU publication?
yes
id
d4422634-813b-4326-98bf-df8a8f180275
date added to LUP
2016-06-07 15:13:45
date last changed
2016-12-16 14:49:59
@misc{d4422634-813b-4326-98bf-df8a8f180275,
  author       = {Falkheimer, Jesper and Heide, Mats and Nothhaft, Howard and von Platen, Sara and Simonsson, Charlotte and Andersson, Rickard},
  language     = {eng},
  title        = {Is Strategic Communication too important to be left to Communication Professionals? Managers’ and Coworkers’ Attitudes towards Strategic Communication and Communication Professionals},
  year         = {2016},
}