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Towards an Ecotopia – Digital Utopia or Dystopia?

Shahriar, Hossain LU (2023) Consumer Culture Theory Conference 2023 (CCTC2023) 5.
Abstract
The paper embarks on an exploration of how technological advancements are poised to reshape the landscape of future consumption and marketing practices and extend our understanding of whether this trajectory is potentially leading toward a future digital utopia or a dystopia. Drawing upon the theoretical understanding from Marshall McLuhan, this research investigates the metaverse as a novel technological medium, delving deep into the multifaceted implications these technological developments carry for consumption, marketing, and society.
Please use this url to cite or link to this publication:
author
organization
publishing date
type
Chapter in Book/Report/Conference proceeding
publication status
in press
subject
keywords
Metaverse, Ecotopia, Digital Utopia, Digital Dystopia, Web 3.0, McLuhan, Technology, Media
host publication
Research in Consumer Culture Theory : Proceedings of the Consumer Culture Theory Conference Lund 2023 - Proceedings of the Consumer Culture Theory Conference Lund 2023
editor
Ulver, Sofia ; Hartmann, Benjamin ; Ostberg, Jacob and Svensson, Peter
volume
5
pages
2 pages
conference name
Consumer Culture Theory Conference 2023 (CCTC2023)
conference location
Lund, Sweden
conference dates
2023-06-27 - 2023-06-30
language
English
LU publication?
yes
id
dfe14d50-cea2-4aed-ab9d-1177877bdb29
date added to LUP
2023-09-06 13:23:09
date last changed
2023-09-06 13:42:13
@inproceedings{dfe14d50-cea2-4aed-ab9d-1177877bdb29,
  abstract     = {{The paper embarks on an exploration of how technological advancements are poised to reshape the landscape of future consumption and marketing practices and extend our understanding of whether this trajectory is potentially leading toward a future digital utopia or a dystopia. Drawing upon the theoretical understanding from Marshall McLuhan, this research investigates the metaverse as a novel technological medium, delving deep into the multifaceted implications these technological developments carry for consumption, marketing, and society.}},
  author       = {{Shahriar, Hossain}},
  booktitle    = {{Research in Consumer Culture Theory : Proceedings of the Consumer Culture Theory Conference Lund 2023}},
  editor       = {{Ulver, Sofia and Hartmann, Benjamin and Ostberg, Jacob and Svensson, Peter}},
  keywords     = {{Metaverse; Ecotopia; Digital Utopia; Digital Dystopia; Web 3.0; McLuhan; Technology; Media}},
  language     = {{eng}},
  title        = {{Towards an Ecotopia – Digital Utopia or Dystopia?}},
  volume       = {{5}},
  year         = {{2023}},
}