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Destination management organisations for resilience

Månsson, Maria LU orcid and Eksell, Jörgen LU orcid (2025) p.84-88
Abstract
This entry examines the role of destination management organisations (DMOs) in influencing destination resilience through their communication efforts. In the dynamic landscape of destination management, DMOs play a crucial role in balancing destination marketing and management, tourism promotion and stakeholder interests. However, the surge in global crises such as COVID-19, natural disasters, and financial instability have significantly impacted the work of DMOs. To face adverse events, DMOs have taken on new roles and tasks to address ongoing situations. As a result, their role has expanded beyond marketing and management to include stewardship of the destination. This entry navigates through these transformations, shedding light on the... (More)
This entry examines the role of destination management organisations (DMOs) in influencing destination resilience through their communication efforts. In the dynamic landscape of destination management, DMOs play a crucial role in balancing destination marketing and management, tourism promotion and stakeholder interests. However, the surge in global crises such as COVID-19, natural disasters, and financial instability have significantly impacted the work of DMOs. To face adverse events, DMOs have taken on new roles and tasks to address ongoing situations. As a result, their role has expanded beyond marketing and management to include stewardship of the destination. This entry navigates through these transformations, shedding light on the multifaceted challenges faced by DMOs and the integral role they play in shaping the resilience of destinations. (Less)
Abstract (Swedish)
Detta bidrag undersöker vilken roll destination management organisationer (DMO) har när det gäller att påverka destinationers motståndskraft genom sina kommunikationsinsatser. I det dynamiska landskapet inom destinationshantering spelar DMO:s en avgörande roll när det gäller att balansera destinationsmarknadsföring och -hantering, turismfrämjande och intressenters intressen. Den kraftiga ökningen av globala kriser som covid-19, naturkatastrofer och finansiell instabilitet har dock haft en betydande inverkan på DMO:s arbete. För att hantera negativa händelser har DMO tagit på sig nya roller och uppgifter för att hantera pågående situationer. Som ett resultat har deras roll utvidgats bortom marknadsföring och förvaltning till att även... (More)
Detta bidrag undersöker vilken roll destination management organisationer (DMO) har när det gäller att påverka destinationers motståndskraft genom sina kommunikationsinsatser. I det dynamiska landskapet inom destinationshantering spelar DMO:s en avgörande roll när det gäller att balansera destinationsmarknadsföring och -hantering, turismfrämjande och intressenters intressen. Den kraftiga ökningen av globala kriser som covid-19, naturkatastrofer och finansiell instabilitet har dock haft en betydande inverkan på DMO:s arbete. För att hantera negativa händelser har DMO tagit på sig nya roller och uppgifter för att hantera pågående situationer. Som ett resultat har deras roll utvidgats bortom marknadsföring och förvaltning till att även omfatta förvaltning av destinationen. Denna artikel går igenom dessa förändringar och belyser de mångfacetterade utmaningar som DMO:er står inför och den integrerade roll de spelar för att forma destinationers motståndskraft.
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Please use this url to cite or link to this publication:
author
and
organization
publishing date
type
Chapter in Book/Report/Conference proceeding
publication status
published
subject
keywords
destination resilience, communication work, communication roles, stewardship, Destination management organisations, Connectivity, place branding, crisis, destinationsresiliens, kommunikationsarbete, kommunikationsroller, platsmarknadsföring, destinationsorganisationer, motståndskraft, kriser
host publication
Elgar Encyclopedia of City and Place Branding
editor
Oliviera, Eduardo ; Sevin, Efe and Björner, Emma
pages
4 pages
publisher
Edward Elgar Publishing Ltd.
ISBN
9781035319633
9781035319640
DOI
10.4337/9781035319640
project
Rethinking urban tourism development: Dealing with sustainability in the age of over-tourism
language
English
LU publication?
yes
id
e75c7889-c0e0-4a15-9bd1-d65c64d43493
date added to LUP
2025-07-24 10:17:57
date last changed
2025-07-25 03:13:27
@inbook{e75c7889-c0e0-4a15-9bd1-d65c64d43493,
  abstract     = {{This entry examines the role of destination management organisations (DMOs) in influencing destination resilience through their communication efforts. In the dynamic landscape of destination management, DMOs play a crucial role in balancing destination marketing and management, tourism promotion and stakeholder interests. However, the surge in global crises such as COVID-19, natural disasters, and financial instability have significantly impacted the work of DMOs. To face adverse events, DMOs have taken on new roles and tasks to address ongoing situations. As a result, their role has expanded beyond marketing and management to include stewardship of the destination. This entry navigates through these transformations, shedding light on the multifaceted challenges faced by DMOs and the integral role they play in shaping the resilience of destinations.}},
  author       = {{Månsson, Maria and Eksell, Jörgen}},
  booktitle    = {{Elgar Encyclopedia of City and Place Branding}},
  editor       = {{Oliviera, Eduardo and Sevin, Efe and Björner, Emma}},
  isbn         = {{9781035319633}},
  keywords     = {{destination resilience; communication work; communication roles; stewardship; Destination management organisations; Connectivity; place branding; crisis; destinationsresiliens; kommunikationsarbete; kommunikationsroller; platsmarknadsföring; destinationsorganisationer; motståndskraft; kriser}},
  language     = {{eng}},
  month        = {{06}},
  pages        = {{84--88}},
  publisher    = {{Edward Elgar Publishing Ltd.}},
  title        = {{Destination management organisations for resilience}},
  url          = {{http://dx.doi.org/10.4337/9781035319640}},
  doi          = {{10.4337/9781035319640}},
  year         = {{2025}},
}