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Cooperation Beyond the Network

Burt, Ronald S. ; Opper, Sonja LU and Holm, Håkan J. LU (2022) In Organization Science 33(2). p.495-517
Abstract

It is well known in economics, law, and sociology that reputation costs in a closed network give insiders a feeling of being protected from bad behavior in their relations with one another. A person accustomed to doing business within a closed network is, therefore, likely to feel at unusual risk when asked to cooperate beyond the network because of absent reputation-cost security. It follows that business leaders in more closed networks should be less likely to cooperate beyond their network (Hypothesis 1). Success reinforces the status quo. Business leaders successful with a closed network associate their success with the safety of their network, so they should be even less likely to cooperate with a stranger (Hypothesis 2). We... (More)

It is well known in economics, law, and sociology that reputation costs in a closed network give insiders a feeling of being protected from bad behavior in their relations with one another. A person accustomed to doing business within a closed network is, therefore, likely to feel at unusual risk when asked to cooperate beyond the network because of absent reputation-cost security. It follows that business leaders in more closed networks should be less likely to cooperate beyond their network (Hypothesis 1). Success reinforces the status quo. Business leaders successful with a closed network associate their success with the safety of their network, so they should be even less likely to cooperate with a stranger (Hypothesis 2). We combine network data from a heterogeneous area probability survey of Chinese CEOs with a behavioral measure of cooperation to show strong empirical support for the two hypotheses. CEOs in more closed networks are less likely to cooperate beyond their network, especially those running successful businesses: successful CEOs in closed networks are particularly likely to defect against people beyond their network. The work contributes to a growing literature linking network structure with behavior: here, the closure that facilitates trust and cooperation within a network simultaneously erodes the probability of cooperation beyond the network, thereby reinforcing a social boundary around the network. Taking our results as a baseline, we close sketching new research on personality, homophily, network dynamics, and variation in themeaning of "beyond the network."

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author
; and
organization
publishing date
type
Contribution to journal
publication status
published
subject
keywords
China, cooperation, economic sociology, entrepreneurship, network analysis, social networks
in
Organization Science
volume
33
issue
2
pages
23 pages
publisher
Informs
external identifiers
  • scopus:85118391501
ISSN
1047-7039
DOI
10.1287/orsc.2021.1460
language
English
LU publication?
yes
id
e9fa6d70-acd4-452e-8170-17f5e8216485
date added to LUP
2023-01-19 11:55:50
date last changed
2023-01-19 11:55:50
@article{e9fa6d70-acd4-452e-8170-17f5e8216485,
  abstract     = {{<p>It is well known in economics, law, and sociology that reputation costs in a closed network give insiders a feeling of being protected from bad behavior in their relations with one another. A person accustomed to doing business within a closed network is, therefore, likely to feel at unusual risk when asked to cooperate beyond the network because of absent reputation-cost security. It follows that business leaders in more closed networks should be less likely to cooperate beyond their network (Hypothesis 1). Success reinforces the status quo. Business leaders successful with a closed network associate their success with the safety of their network, so they should be even less likely to cooperate with a stranger (Hypothesis 2). We combine network data from a heterogeneous area probability survey of Chinese CEOs with a behavioral measure of cooperation to show strong empirical support for the two hypotheses. CEOs in more closed networks are less likely to cooperate beyond their network, especially those running successful businesses: successful CEOs in closed networks are particularly likely to defect against people beyond their network. The work contributes to a growing literature linking network structure with behavior: here, the closure that facilitates trust and cooperation within a network simultaneously erodes the probability of cooperation beyond the network, thereby reinforcing a social boundary around the network. Taking our results as a baseline, we close sketching new research on personality, homophily, network dynamics, and variation in themeaning of "beyond the network."</p>}},
  author       = {{Burt, Ronald S. and Opper, Sonja and Holm, Håkan J.}},
  issn         = {{1047-7039}},
  keywords     = {{China; cooperation; economic sociology; entrepreneurship; network analysis; social networks}},
  language     = {{eng}},
  number       = {{2}},
  pages        = {{495--517}},
  publisher    = {{Informs}},
  series       = {{Organization Science}},
  title        = {{Cooperation Beyond the Network}},
  url          = {{http://dx.doi.org/10.1287/orsc.2021.1460}},
  doi          = {{10.1287/orsc.2021.1460}},
  volume       = {{33}},
  year         = {{2022}},
}