Skip to main content

Lund University Publications

LUND UNIVERSITY LIBRARIES

Improving the customer experience in retail locations: The Game of Towns

Parker, Cathy ; Quinn, Simon ; Ntounis, Nikos ; Millington, Steve ; Medway, Dominic ; Urquhart, Cathy LU ; Dargan, Ed and Keegan, Brendan James (2016)
Please use this url to cite or link to this publication:
author
; ; ; ; ; ; and
publishing date
type
Chapter in Book/Report/Conference proceeding
publication status
published
subject
host publication
Proceedings of AR and VR Conference: Perspectives on Business Realities
editor
Tom Dieck, Mandy Claudia and Jung, Timothy
publisher
Dublin Institute of Technology
DOI
10.13140/RG.2.1.4846.4245
language
English
LU publication?
no
id
ef83d9a7-6c64-4e52-828c-9ef47175a48b
date added to LUP
2023-11-29 16:09:35
date last changed
2023-11-29 16:09:35
@inproceedings{ef83d9a7-6c64-4e52-828c-9ef47175a48b,
  author       = {{Parker, Cathy and Quinn, Simon and Ntounis, Nikos and Millington, Steve and Medway, Dominic and Urquhart, Cathy and Dargan, Ed and Keegan, Brendan James}},
  booktitle    = {{Proceedings of AR and VR Conference: Perspectives on Business Realities}},
  editor       = {{Tom Dieck, Mandy Claudia and Jung, Timothy}},
  language     = {{eng}},
  month        = {{04}},
  publisher    = {{Dublin Institute of Technology}},
  title        = {{Improving the customer experience in retail locations: The Game of Towns}},
  url          = {{http://dx.doi.org/10.13140/RG.2.1.4846.4245}},
  doi          = {{10.13140/RG.2.1.4846.4245}},
  year         = {{2016}},
}