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- 2023
-
Mark
Marketing for better cities: Setting the agenda for responsible, inclusive, smart and equitable places
2023) 2023 Academy of Marketing Science Annual Conference(
- Chapter in Book/Report/Conference proceeding › Paper in conference proceeding
- 2016
-
Mark
Improving the customer experience in retail locations: The Game of Towns
2016)(
- Chapter in Book/Report/Conference proceeding › Paper in conference proceeding