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A standardised approach to the world? IKEA in China

Steve, Burt ; Johansson, Ulf LU and Thelander, Åsa LU orcid (2010) p.47-72
Please use this url to cite or link to this publication:
author
; and
organization
publishing date
type
Chapter in Book/Report/Conference proceeding
publication status
published
subject
keywords
IKEA, China, standardisation, retail, strategy
host publication
Consuming IKEA; Different perspectives on consumer images of a global retailer
editor
Burt, Steve ; Johansson, Ulf and Åsa, Thelander
pages
47 - 72
publisher
Lund Business Press
ISBN
13-978-91-85113-42-2
language
English
LU publication?
yes
id
f17c529c-74c6-4048-ade5-ffd2a0df4486 (old id 2007299)
date added to LUP
2016-04-04 10:05:40
date last changed
2025-04-04 14:11:44
@inbook{f17c529c-74c6-4048-ade5-ffd2a0df4486,
  author       = {{Steve, Burt and Johansson, Ulf and Thelander, Åsa}},
  booktitle    = {{Consuming IKEA; Different perspectives on consumer images of a global retailer}},
  editor       = {{Burt, Steve and Johansson, Ulf and Åsa, Thelander}},
  isbn         = {{13-978-91-85113-42-2}},
  keywords     = {{IKEA; China; standardisation; retail; strategy}},
  language     = {{eng}},
  pages        = {{47--72}},
  publisher    = {{Lund Business Press}},
  title        = {{A standardised approach to the world? IKEA in China}},
  year         = {{2010}},
}