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- 2017
-
Mark
Institutional logics shaping corporate social responsibility in retailer - supplier relationships on emerging markets
(2017) Conference of the European Association for Education and Research in Commercial Distribution 2017
- Contribution to conference › Other
- 2016
-
Mark
Competing logics in corporate social responsibility : retailer and supplier relationships on emerging markets
(2016) The 5th Nordic Retail and Wholesale Conference - NRWC
- Contribution to conference › Paper, not in proceeding
-
Mark
Market driving strategies : Beyond localization
- Contribution to journal › Article
-
Mark
CSR: retailer activities vs. consumer buying decisions
- Contribution to journal › Article
-
Mark
How MNEs Manage Their Institutional Context in the BRIC Markets
(2016) 25th Conference of the Consortium of International Marketing Research (CIMaR). Xi’an, China
- Contribution to conference › Paper, not in proceeding
- 2015
-
Mark
The Alliance Capability of Technology-Based Born Globals
- Contribution to journal › Article
-
Mark
Enhancing Organizational Performance of International SMEs through Inter-Firm Marketing Collaborations
- Chapter in Book/Report/Conference proceeding › Book chapter
-
Mark
Internationalization Through Sociopolitical Relationships: MNEs in India.
- Contribution to journal › Article
-
Mark
Institutional forces and firms’ positioning in China and Brazil.
- Contribution to journal › Article
-
Mark
Retail Activities vs. Consumer Perceptions and Buying Decisions Regarding Social Responsibility.
(2015) 18th Conference of the European Association for Education and Research in Commercial Distribution (EAERCD)
- Contribution to conference › Paper, not in proceeding