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2015
Mark Strategies and effects in an interactive context
Öberg, Christina ^LU ; Shih, Tommy ^LU and Chou, Hsin-Hui ^LU (2015) In Industrial Marketing Management
- Contribution to specialist publication or newspaper › Specialist publication article
2014
Mark Divergent and convergent logic of firms: Barriers and enablers for development and commercialization of innovations
Öberg, Christina ^LU and Shih, Tommy ^LU (2014) In Industrial Marketing Management 43(3). p.419-428
- Contribution to journal › Article
Mark Framing problems in radical innovation
Bessant, John ; Öberg, Christina ^LU and Trifilova, Anna (2014) In Industrial Marketing Management 43(8). p.1284-1292
- Contribution to journal › Article
2013
Mark Competence integration in creative processes
Öberg, Christina ^LU (2013) In Industrial Marketing Management 42(1). p.113-124
- Contribution to journal › Article
Mark Provider involvement in business service definition: A typology
Selviaridis, Kostas ^LU ; Spring, Martin and Araujo, Luis (2013) In Industrial Marketing Management 42(8). p.1398-1410
- Contribution to journal › Article
2012
Mark Market-driving strategy implementation through global supplier relationships
Elg, Ulf ^LU ; Deligonul, Seyda Z. ; Ghauri, Pervez N. ; Danis, Wade and Tarnovskaya, Veronika ^LU (2012) In Industrial Marketing Management 41(6). p.919-928
- Contribution to journal › Article
Mark Organizational inscriptions of network pictures: A meso-level analysis
Öberg, Christina ^LU ; Henneberg, Stephan C. and Mouzas, Stefanos (2012) In Industrial Marketing Management 41(8). p.1270-1283
- Contribution to journal › Article
2010
Mark An exploratory investigation of the elements of B2B brand image and its relationship to price premium
Bondesson, Niklas ^LU (2010) In Industrial Marketing Management 39(8). p.1269-1277
- Contribution to journal › Article
Mark What happened with the grandiose plans? Strategic plans and network realities in B2B interaction
Öberg, Christina ^LU (2010) In Industrial Marketing Management 39. p.963-974
- Contribution to journal › Article
2008
Mark New printing technology and pricing
Hulten, Peter ; Viström, Magnus ^LU and Mejtoft, Thomas (2008) In Industrial Marketing Management 38(3). p.253-262
- Contribution to journal › Article

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