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- 2024
-
Mark
Making foreign policy matter : A discursive analysis of the strategic communication of Sweden’s feminist foreign policy
(2024) In Lund Studies in Media and Communication
- Thesis › Doctoral thesis (compilation)
- 2022
-
Mark
Gender Dynamics in Public Diplomacy and Nation Branding
- Contribution to journal › Special issue (editor)
- 2019
-
Mark
A Nordic Perspective on Supranational Place Branding
(2019) NordMedia
- Contribution to conference › Other
- 2018
-
Mark
Image resilience - the case of Sweden
(2018) 68th Annual ICA Conference, Prague 2018
- Contribution to conference › Other
- 2017
-
Mark
The ambivalent f-word: Translating gender politics into nation branding in Sweden
(2017) 26th Nordic Symposium of Tourism and Hospitality Research
- Contribution to conference › Abstract
- 2016
-
Mark
Translating public diplomacy and nation branding in Scandinavia : An institutional approach to the Cartoon Crises
- Contribution to journal › Article
-
Mark
Nation branding as an emerging field – An institutionalist perspective
- Contribution to journal › Article
- 2015
-
Mark
'Putting the GREAT back into Britain' : National identity, public-private collaboration & Transfers of brand equity in 2012's global promotional campaign
- Contribution to journal › Article
-
Mark
The Construction of Brand Denmark: A Case Study of the Reversed Causality in Nation Brand Valuation
- Contribution to journal › Article
