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- 2012
-
Mark
Heritage’s place: Heritage and narratives in city promotional films and independent documentary films in Beijing and Shanghai
2012) Chinese mega-cities in the world: Challenges, opportunities and consequences of global positioning strategies p.168-179(
- Contribution to conference › Abstract
-
Mark
Art events as a communication strategy in place branding
2012) The European Public Relations Education and Research Association 2012 Congress: Researching the Changing Profession of Public Relations(
- Contribution to conference › Paper, not in proceeding
- 2011
-
Mark
Malmös omvandling: från arbetarstad till kunskapsstad : En diskursanalytisk studie av Malmös förnyelse
(
- Thesis › Doctoral thesis (monograph)
- 2007
-
Mark
First we take Manhattan, then we take Berlin... Branding the Experience City
2007) p.74-98(
- Chapter in Book/Report/Conference proceeding › Book chapter
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