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- 2001
-
Mark
Designing Interactive Value Development: Perspectives and Strategies for High Precision Marketing
2001) In Lund Studies in Economics and Management(
- Thesis › Doctoral thesis (compilation)
- 1999
-
Mark
Credit Intelligence in Banks - Managing Credit Relationships with Small Firms
1999) In Lund Studies in Economics and Management(
- Thesis › Doctoral thesis (compilation)