Department of Business Administration
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- 2025
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Mark
The Impact of Founder as brand on Customer Based Brand Equity: A case study on CAIA Cosmetics & Djerf Avenue
(2025) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20252
Department of Business Administration- Master (One yr)
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Mark
The Birkin Effect: An Outside-In Perspective in the Brand Identity Matrix in Hermès' Heritage Branding
(2025) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20252
Department of Business Administration- Master (One yr)
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Mark
FOMO som drivkraft bakom överkonsumtion - En studie om unga vuxnas konsumtionsbeteenden
- Bach. Degree
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Mark
The Paradox of Official Secrets: Does It Help or Hurt Consumer Trust?
(2025) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20252
Department of Business Administration- Master (One yr)
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Mark
A perfect match? Using co-branding theory to determine the brand fit between sports teams and athlete brands
(2025) In LBMG Strategic Brand Management - Masters Papers Series BUSN21 20252
Department of Business Administration- Master (One yr)
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Mark
When Rebrands Fail: Heritage and Emotion in Brand Identity Change - A Case Study on Jaguar and MINI
(2025) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20252
Department of Business Administration- Master (One yr)
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Mark
How do public transport agencies use risk management frameworks to deal with different types of risks: The case of Skånetrafiken
- Master (One yr)
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Mark
Skillnader i företags riskprofil mellan manliga och kvinnliga finanschefer i svenska fastighetssektorn
- Bach. Degree
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Mark
Balancing Control in Accounting Departments: A Study of Management Control in Hybrid Work Environments
- Master (One yr)
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Mark
AI as a Co-Founder: The Role of AI in Transforming the Design Thinking Process in Entrepreneurship
- Master (One yr)