CONTROL THROUGH ‘PERSONAL GROWTH’ A critical qualitative case study of an educational organization focusing on self-development and authenticity
(2019) BUSN49 20191Department of Business Administration
- Abstract
- Title: Control Through ‘Personal Growth’ - A critical qualitative case study of an educational organization focusing on self-development and authenticity
University: Lund University School of Economics and Management
Course: BUSN49 - Degree Project in Managing People, Knowledge and Change
Authors: Donika Krasniqi & Maria Strelkova
Supervisor: Monika Müller
Thesis purpose: The following research paper aims to contribute to the concept of normative control by exploring employee perceptions of culture management in an educational organization with a focus on personal growth
Methodology: This study is conducted from a critical studies perspective using an interpretative approach. The empirical data is collected through a case... (More) - Title: Control Through ‘Personal Growth’ - A critical qualitative case study of an educational organization focusing on self-development and authenticity
University: Lund University School of Economics and Management
Course: BUSN49 - Degree Project in Managing People, Knowledge and Change
Authors: Donika Krasniqi & Maria Strelkova
Supervisor: Monika Müller
Thesis purpose: The following research paper aims to contribute to the concept of normative control by exploring employee perceptions of culture management in an educational organization with a focus on personal growth
Methodology: This study is conducted from a critical studies perspective using an interpretative approach. The empirical data is collected through a case study of the educational organization Brainwell and involves eleven semi- structured interviews and an analysis of publicly available company materials
Findings: The findings demonstrate the presence of normative and neo-normative control in an educational organization with a focus on personal growth. Through personal growth concepts, private life aspects of employees are entered and shaped (Less)
Please use this url to cite or link to this publication:
http://lup.lub.lu.se/student-papers/record/8977646
- author
- Krasniqi, Donika LU and Strelkova, Maria LU
- supervisor
- organization
- course
- BUSN49 20191
- year
- 2019
- type
- H1 - Master's Degree (One Year)
- subject
- keywords
- Culture management, normative control, neo-normative-control, personal growth, authenticity
- language
- English
- id
- 8977646
- date added to LUP
- 2019-07-04 16:24:28
- date last changed
- 2019-07-05 03:44:43
@misc{8977646,
abstract = {{Title: Control Through ‘Personal Growth’ - A critical qualitative case study of an educational organization focusing on self-development and authenticity
University: Lund University School of Economics and Management
Course: BUSN49 - Degree Project in Managing People, Knowledge and Change
Authors: Donika Krasniqi & Maria Strelkova
Supervisor: Monika Müller
Thesis purpose: The following research paper aims to contribute to the concept of normative control by exploring employee perceptions of culture management in an educational organization with a focus on personal growth
Methodology: This study is conducted from a critical studies perspective using an interpretative approach. The empirical data is collected through a case study of the educational organization Brainwell and involves eleven semi- structured interviews and an analysis of publicly available company materials
Findings: The findings demonstrate the presence of normative and neo-normative control in an educational organization with a focus on personal growth. Through personal growth concepts, private life aspects of employees are entered and shaped}},
author = {{Krasniqi, Donika and Strelkova, Maria}},
language = {{eng}},
note = {{Student Paper}},
title = {{CONTROL THROUGH ‘PERSONAL GROWTH’ A critical qualitative case study of an educational organization focusing on self-development and authenticity}},
year = {{2019}},
}